Mostrando resultados por autor "Fabien Cros" en Todas las categorías

This is the second edition of the book: "Monetizing and Pricing Sustainability - Beyond Good Intentions: Transform Your Go-to-Market for Sustainable Impact. This book is a comprehensive guide that aims to unite sustainability with the world of pricing and monetization. This second edition has 23 chapters including 8 new ones focused on pricing, pricing research, and the monetization process. This book is not just a guide, but a roadmap guiding businesses towards a future where profit and sustainability aren't mutually exclusive but interconnected. It is an essential read for those ready to ...

"Monetizing and Pricing Sustainability - Beyond Good Intentions: Transform Your Go-to-Market for Sustainable Impact" is a comprehensive guide that aims to unite sustainability with the world of pricing and monetization. The book unites the wisdom of experts in the fields of pricing, monetization, and sustainability. With 20 enriching chapters split across six major sections, it presents a deep-dive into the intricate link between monetization and pricing strategies and sustainable impact. Monetizing and Pricing Sustainability - Beyond Good Intentions: Transform Your Go-to-Market for ...