Showing results by author "Aaron Goldman"

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    • Everything I Know about Marketing I Learned From Google

    • By: Aaron Goldman
    • Narrated by: Wayne Shepherd
    • Length: 8 hrs and 37 mins
    • Unabridged
    • Overall
      3 out of 5 stars 12
    • Performance
      3.5 out of 5 stars 10
    • Story
      3 out of 5 stars 10

    You may not think Google does much marketing. Indeed, it doesn't do a lot of what has traditionally been viewed as marketing. But in today's digital world, marketing has taken new shape - and Google is at the cutting edge. In Everything I Know about Marketing I Learned from Google, digital marketing expert Aaron Goldman offers 20 powerful lessons straight from Google's playbook.

    • 5 out of 5 stars
    • Informative Read

    • By Peter on 04-04-13

    Regular price: $22.40

    • The Decoded Company

    • Know Your Talent Better than You Know Your Customers
    • By: Leerom Segal, Aaron Goldstein, Jay Goldman, and others
    • Narrated by: Leerom Segal, Jay Goldman
    • Length: 8 hrs and 26 mins
    • Unabridged
    • Overall
      4 out of 5 stars 15
    • Performance
      4 out of 5 stars 14
    • Story
      4 out of 5 stars 14

    As consumers we intuitively understand the benefits of being decoded. Google amazes us by generating answers before we’ve even finished asking a question. The Decoded Company distills how this process works into three transformative ideas. Technology Can be a Coach, personalizing processes to the individual based on experience and offering training interventions precisely at the teachable moment.

    • 4 out of 5 stars
    • Great book!

    • By blueskies982 on 09-23-15

    Regular price: $20.99