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True urgency is a gut-level determination to move and win, now. Its practitioners are unusually alert. They come to work each day determined to achieve something important, and they shed irrelevant activities to move faster and smarter. Kotter reveals a distinctive view of the kind of urgency needed in every organization. He also highlights the insidious nature of its nemesis, complacency, in all its guises.

How can a sense of urgency propel you and your organization to peak performance? Learn why people behave the way they do and understand how a sense of urgency can lead a team to accomplishments you never thought possible.