It's simple, your podcast is your road to social media content for the foreseeable future. What you say on your podcast can be tweaked to use on all of your social media platforms.

The problem is I haven't been practicing what I know, in my business. I write all new posts for social media and it just hit me...why am I doing double work?

So today I am talking about practicing what I preach and giving myself and you listeners a pep talk to look at different methods and strategies to use the content you already have.

Find the full episode show notes and additional resources at:

http://kwellscompanies.com/028

*Captivate - the BEST podcast hosting platform for dynamic ad insertion and private podcast creation

*Capsho - The FASTEST way to market and grow your podcast

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Ever wonder what your podcast data is actually telling you?

If you are, then listen in! Because a download is not just a download... and your numbers could be telling you A LOT about what you can be doing differently to grow significantly faster.

Want to complete your own Podcast Audit but aren't sure where to start? Go to kwellscompanies.com/audit to get your hands on my super comprehensive Podcast Audit Checklist!

Private podcasts. Have you heard of them?

Even if you feel like you haven't, you probably have. They're the next new wave in using podcasting in business and there are SOOOOO many uses. Which is why I decided it was time to share my favorite 5 ways to use private podcasting in your business. If you haven't already, you're totally going to want to implement at least one of these by the time you're done with this episode!

Find the full episode show notes and additional resources at:

http://kwellscompanies.com/026

Hello Audio

The Podcast Effect

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In the last episode I mentioned something really important that I don't think I've really gone into detail about in previous episodes. You need to share your values with your listeners. Why? Because your goal with your podcast, if you're using it for business, is to call in more right fit clients, customers, and listeners.

Connecting with your values as well as with your knowledge, expertise, style, etc. is a huge part of calling in your people.

In some ways this can be a fairly scary concept. Especially in a world that is dominated by cancel culture and extreme judgement. What if you believe in something, very strongly, that is currently not "cool" to believe?

Do you share it? Do you keep it in?

Only you can really decide but in all of your marketing I believe you should lead with your values. People want to know what to expect from you. Let them know what that is!

For instance, I highly value excellence, honesty, integrity, and initiative. These are things that I hold near and dear to my heart and what I hope to provide to my clients at all times. I also LOVE to have fun, believe that our unique qualities are our superpowers, and that I wouldn't be where I am today without the grace and love of God and the purpose He's given me in this life.

The other day I was up... super late... because I just couldn't sleep and all I could think was I need to do an episode about values. Then I finally went to sleep and completely forgot about this episode, until I mentioned values in the last episode.

That mention brought the values topic right back up for me.

Which of course means that I had to get this out there.

If you're wondering how to incorporate your values into your podcast, listen in as I share three quick ways you can infuse your values into every episode.

Have you mapped out your values yet? If not, get started!

Find the full episode show notes and additional resources at:

https://kwellscompanies.com/025

KWells Companies

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* Indicates an affiliate link. I will never share links to programs or software that I don’t personally use or recommend. I LOVE this software and how easy it makes podcast marketing!

I cannot tell you how often I'm asked about pursing sponsorships as a monetization strategy... hint: it's a lot! And as with most things, I think pursuing those relationships really depends on where you're at in your podcasting journey and what your goals are for your podcast and business.

Which is why I decided it was time to do an episode all about sponsorships. This isn't going to be a how-to on getting sponsorships, but rather a "things to consider" as you start crafting an external monetization strategy for your show.

Hey y'all! Have you ever wondered about how you can grow your show super quick? Like way faster than slogging along week after week, sharing amazing content in all the places, and growing, but so so slowly?

Then this one is for you! I'm talking all about different ways you can grow your show with ads!

Find the full episode show notes and additional resources at:

https://kwellscompanies.com/023

The Cubical to CEO - (Bonus #6) WTH Is A Media Company?! Our Business Model Explained

The Get Paid Podcast

KWells Companies

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* Indicates an affiliate link. I will never share links to programs or software that I don’t personally use or recommend. I LOVE this software and how easy it makes podcast marketing!

Hey y'all! I'm back with a little note on editing. This is NOT going to be a long one but definitely something to consider as you're editing your show! Listen as I share why there are ethical considerations in podcast editing and how to approach them!

Are you ready for summer? Is your podcast?

If you're a parent (or a student) you probably find that life looks a LOT different during the summer time. Kids are home from school, activities are endless, days are long, and there's not a ton of time to keep recording.

For some podcasters there isn't really any difference. They're able to still find the time to stick to a clear recording schedule and keep all the fires burning.

But for others, summer is a lot different.

Rather than letting your podcast languish, get prepped for summer instead. Wondering how to do that? Here are a few quick tips to prep your podcast for summer!