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Beth and Lisa discuss the 2026 publishing landscape. From the end of prestige imprints like Dial Books to the flood of AI content, they explore why the industry feels increasingly "disposable" and "noisy."

Key Discussion Points

• The Shift to Content Management: Private equity firms are replacing veteran editors with "content managers" to prioritize franchises over literary prestige.
• The AI Explosion: Of the 4 million books published in 2025, approximately 3.5 million were AI-generated, burying human authors in the Amazon ecosystem.
• The "Trope" Trap: Acquisitions often require specific TikTok hashtags—like "Enemies to Lovers"—to ensure easier, data-driven marketing.
• Indie Press Opportunities: Smaller houses are thriving by focusing on niche audiences, such as middle-aged readers, that the "Big Five" often overlook.
• No More Developmental Edits: Overworked editors no longer have time to "fix" books; manuscripts must be 100% publication-ready before querying.

Tips for Authors

• Build Early: Identify and connect with your audience directly rather than relying on a publishing house to do it for you.
• Polish Fully: Use your community or coaches to ensure your work is flawless before submission, as agents and editors are spread too thin to provide heavy revisions.

Next Guest: Author and 5th-grade teacher Colby Sharp joins the show on April 27th.

Connect with Us

• Submit your "First Pages" for an on-air critique!
• Follow Writers with Wrinkles on Threads (our new crystal ball) and TikTok.

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Hosts Beth McMullen and Lisa Schmid welcome award-winning author Amy Trueblood to discuss a transition many writers face but few discuss: life after parting ways with a literary agent. Amy shares her journey of being on her fourth agent, offering a refreshing look at why changing representation is a natural part of a long-term career.

About the Guest

Amy Trueblood is the author of the acclaimed YA historical novels Nothing But Sky and Across a Broken Shore. Writing as Amy True, she also authored the speculative romance series Clearly Charmed.

Key Discussion Points

• Normalizing Transitions: Agent changes due to retirement, agency closures, or genre shifts are standard industry "ebbs and flows."
• Re-Querying Strategy: Authors returning to the "trenches" should lead with their published credits to signal professional experience to new agents.
• Market Realities: The trio discusses the current high volume of submissions and why authors must exercise increased patience in today’s slower market.
• Overcoming "Baggage": Professionalism and a solid reputation are the best ways to counter fears that changing agents looks negative.
• Creative Evolution: Amy discusses her shift into romance and the experience of working with UK-based publishers.

Actionable Advice

• Be Transparent: Sharing industry struggles helps the wider writing community.
• Leverage Credentials: Use your history to establish immediate credibility.
• Stay Professional: Agents value reliable partners who understand the business.

Links

Amy Trueblood website

Amy Trueblood Insta

Amy Trueblood Threads

Amy Trueblood Bluesky

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In this episode, hosts Beth McMullen and Lisa Schmid talk about a recent publishing controversy sparked on Threads regarding the "legitimacy" of indie authors. They break down the evolving landscape of self-publishing, comparing the financial and creative realities of "indie" versus traditional publishing. Later, they critique the opening pages of a middle-grade mystery titled The Ravenspur Mystery, offering actionable advice on voice, world-building, and establishing character motivation.

Key Discussion Points

The hosts react to a social media thread where an agent reportedly claimed indie writers are not "legit" authors.

• Financial Realities: While the top 10% of traditional authors make significant money, the hosts argue that for most authors, indie publishing offers a better return on value.
• Royalty Gaps: The difference in what an author pockets can be $5 per book.
• The Direct Pipeline: Indie authors have built powerful direct-to-reader relationships through email lists that traditional publishers often struggle to replicate.
• Speed to Market: The traditional pipeline takes about two years, but indie authors are able to release new books every 4 to 6 months to keep their pipeline full.
• Business Savvy: Successful indie authors often earn between $50,000 as a midlist author.

Creative Control & Traditional Pitfalls

• Losing Your Champion: In traditional publishing, an author's original editor may leave, leaving the book in the hands of someone less invested in the project.
• Full Autonomy: Self-publishing allows the author to retain creative control over everything from the editing process to cover design and formatting.
• The "Vanity" Myth: The hosts argue that the old idea of self-publishing as mere "vanity publishing" is dead; it is now a highly viable and sophisticated business route.

First Pages Critique: The Ravenspur Mystery

The hosts review the opening of a middle-grade mystery, praising its "old-school Nancy Drew" feel.

• Strengths: They highlight the strong opening hook that drops readers into the action and a voice that is observational, competent, and slightly wry.
• Critique on Filtering: Beth suggests that descriptive language should be filtered through the protagonist's specific perspective rather than sounding like neutral stage directions.
• Defining the "Want": A key recommendation is to establish the protagonist's internal "want" early on to ensure the reader is fully invested in her journey.

Mentions & Resources

• Books: Going Ghost (Cozy Mystery Series); Behind the Bookcase by Mark Steensland
• Bookstores: Bloodstone Books in Sacramento.
• Upcoming Guest: Award-winning author Amy Trueblood will join the next episode to discuss querying.
• Lisa's New Website!

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In this episode, hosts Beth McMullen and Lisa Schmid welcome back author and literacy advocate Fleur Bradley. The discussion centers on the importance of mysteries in keeping kids reading, the structural "nuts and bolts" of writing for middle grade (MG) versus young adult (YA) audiences, and the release of Bradley’s new craft book designed to help writers navigate the genre.

Get A Clue is available for preorder right now! Releases April 7th.

Key Discussion Points

Addressing the Literacy "Drop-off"

• Statistics show a significant decline in reading for pleasure as children move from 3rd grade into middle school.
• Middle grade and YA mysteries act as a "hook" to keep reluctant readers engaged because of their high stakes and interactive nature.
• Mysteries foster critical thinking and deductive reasoning, making the reader an active participant in the story.

Crafting the MG and YA Mystery

• The "Fair Play" Rule: In a successful mystery, the reader must be given all the clues necessary to solve the crime alongside the protagonist.
• Pacing and Momentum: Unlike contemporary fiction, which may focus heavily on internal character arcs, mysteries require constant external momentum and "beats" to keep the reader turning pages.
• Revision Strategies: Using a structural approach during the revision process can help identify "sagging middles" and ensure clues are properly planted.

Defining the Crime by Age Category

• Middle Grade (MG): * The focus is on the puzzle and the "how."
  • While murder can be a plot point, it should be handled with a "cozy" sensibility—minimal gore and focused on the intellectual challenge.
• Young Adult (YA): * Allows for more "grit," darkness, and emotional complexity.
  • Authors have more flexibility regarding the types of crimes and the level of peril involved.

Practical Advice for Aspiring Authors

• Writers are encouraged to focus on the "nuts and bolts" of plotting early on.
• Implementing "Your Turn" exercises—taking a specific craft lesson and immediately applying it to a current manuscript—is the most effective way to learn the genre.
• Character voice is paramount; testing a character’s voice through short scenes can determine if they are strong enough to carry a full-length mystery.

Key Takeaways

• Mysteries are essential tools for literacy because they turn reading into a game or puzzle.
• Structure is the backbone of the genre; without a solid plot and well-timed clues, a mystery will lose its audience.
• Understanding the specific expectations of the MG vs. YA market is crucial for publication success.

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Episode Summary In this Season 5 bonus episode, Beth McMullen and Lisa Schmid clear out their "insanely long" laundry list of burning topics. The duo discusses the restorative power of community, starting with Lisa’s wildly successful brewery book swap on Reading Street. They dive into how simple, low-lift events can be the perfect antidote to a dark news cycle and offer tips on how you can start your own.

The conversation moves into the digital space, covering the shift from Twitter to Threads and Blue Sky for monthly Kidlit chats. Finally, Beth and Lisa get serious about industry safety, offering a "buyer beware" guide to writing conferences and professional classes. They share advice on how to vet organizers, protect your investment, and ensure the event aligns with your specific writing goals.

Key Topics Covered

• The Magic of the Book Swap: Why gathering "book people" in a local brewery proved to be exactly what the community needed.
• Low-Lift Event Planning: How to foster connection without the stress of high-stakes organizing.
• The New Digital Frontier: Navigating the monthly Kidlit community chats on Threads and Blue Sky.
• Conference Due Diligence: How to research writing events, check their track records, and avoid losing money on canceled "dream" conferences.
• Defining Your Purpose: Why knowing why you are attending an event (networking vs. craft vs. pitching) is the key to a successful investment.

Resources & Links

• Threads Kidlit Chat: Join the conversation every first Wednesday of the month.
• Blue Sky Kidlit Chat: Join the conversation every first Tuesday of the month.
• Writers With Wrinkles Facebook Group: Join our private community for publishing news and "well-rounded" writing advice. (Note: Please answer the entry questions to join!)

Coming Up Next Week Don’t miss our conversation with author Fleur Bradley, who returns to the show to discuss her brand-new writing craft book focused on the art of Middle Grade mystery!

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In this session, Beth and Lisa critique the opening of "Beyond the Moon," a middle-grade contemporary manuscript. The discussion focuses on refining the "hook," establishing a consistent tone, and leveraging character relationships to engage readers immediately.

Key Critique Points

• Establishing Tone and Mood: The opening combines a "creepy" atmosphere with a protagonist who is "giggling." The hosts recommend aligning these elements so the reader knows exactly what kind of story they are entering—whether it is a mystery, a comedy, or a ghost story.
• The Power of Specificity: Using general adjectives like "spooky" or "cool" tells the reader how to feel rather than showing them. The hosts suggest using specific sensory details—like the smell of old paper or the look of a cracked glass eye on a mannequin—to build a more immersive world.
• Strengthening the "Hook": Modern middle-grade fiction requires a fast start. To capture a young reader's attention, the manuscript needs to move the central conflict and the emotional "hook" to the very first page.
• Show, Don't Tell with Characters: Instead of describing the protagonist as a "second-class citizen" in her family, the hosts suggest showing this through a "snub" from a relative or a specific interaction with her "golden" sister.
• Utilizing Interiority: The character’s internal monologue is a powerful tool for middle-grade authors. Using the protagonist’s private thoughts can help establish a unique voice and build an immediate bond with the reader.

Writing Takeaways

• Read the Current Market: Writers should read 20–25 books published in their genre within the last year to understand modern pacing and descriptive styles.
• Front-Load the Conflict: Don't wait for Chapter Two to introduce the primary tension.
• Focus on Voice: The hosts noted that while structural changes are needed, the author has already cleared the biggest hurdle: creating a character with a clear, relatable voice.

The Waiting Room - private writers Facebook group

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Is your inbox is bursting with slop from bots and scammers? In this "Ask Beth & Lisa" episode, we tackle the explosion of predatory emails—from fake "Silent Book Clubs" to fraudulent Amazon publishing offers—aimed at unsuspecting writers. We discuss why these emails are a weird sign of visibility, how we use the "48-hour rule" to vet opportunities, and why staying connected to the writing community is your best defense. We also go behind the scenes of our high-octane Threads Kidlit Chat and share a sneak peek into why secondary characters often steal the spotlight from your protagonist.

• [00:09:12] Welcome to Season 5: We introduce today's "Ask Beth & Lisa" session and dive straight into why we’re currently losing our faith in humanity.
• [00:10:45] The Threads "Stock Exchange": We recap the chaotic, high-energy success of our first monthly Threads Kidlit Chat and why it felt like being on a trading floor.
• [00:14:48] Secondary Character Magic: We preview our next big craft topic—developing secondary characters that have their own "secret goals" and distinct voices.
• [00:19:20] Spotting the Scams: We break down the specific red flags of current publishing scams and why we view getting these emails as a "badge of honor."
• [00:26:30] The 48-Hour Rule: Our practical advice for authors on how to pause, research, and avoid the high-pressure sales tactics of predatory services.
• [00:30:05] The Writers with Wrinkles Awards: We announce our upcoming year-end awards and how you can get involved.
• [00:33:38] Reflecting on Advice: We look back at our interview with agent Alia Hanna Habib and the importance of a professional author-agent partnership.

Beth McMullen and Lisa Schmid are authors and co-hosts of the Writers with Wrinkles podcast. With years of experience in the kidlit world and the broader publishing industry, they created this show to pull back the curtain on the writing life—wrinkles and all. When they aren't recording, you can find them hosting live community chats on Threads or mentoring writers in their private Facebook group.

Resources Mentioned in this Episode

• Writer Beware: The industry watchdog we recommend for checking any suspicious "offers."
• Facebook Group: The Waiting Room (Our private community for writer support).
• Threads Kidlit Chat: Join us the first Wednesday of every month at 6:00 PM PST.
• Website: Writers with Wrinkles Official Site

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Episode Summary

What does it actually take to get a non-fiction book published in today's market? In this episode, literary agent and author Alia Hanna Habib pulls back the curtain on the publishing industry. Alia shares insights from her new book, Take It From Me, a practical guide for writers looking to navigate the complex journey from idea to bookshelf. Whether you are a debut author or a seasoned writer, this conversation explores the essential elements of a successful non-fiction proposal, the evolving role of a literary agent, and how to stay resilient in a competitive market.

Key Takeaways & Timestamps

• [00:00] Introduction: Meet Alia Hanna Habib, literary agent at The Gernert Company for acclaimed writers like Nicole Hannah-Jones and Clint Smith.
• [02:15] The "Why" Behind the Book: Alia discusses what inspired her to write Take It From Me and why transparency in the publishing process is more important than ever.
• [07:40] Crafting a Winning Proposal: The non-negotiable elements every non-fiction writer needs to include to catch an agent's eye.
• [15:20] Delivery & Acceptance: Insight into Alia’s Substack newsletter and how she uses it to share candid, behind-the-scenes industry advice.
• [22:10] The Author-Agent Partnership: How the relationship works and what authors should realistically expect during the publishing cycle.
• [30:05] Closing Thoughts: Practical steps for writers who are just starting their non-fiction journey.

About the Guest: Alia Hanna Habib

Alia Hanna Habib is a veteran literary agent and the author of Take It From Me: A Practical, Behind-the-Scenes Guide to Getting a Non-Fiction Book Published. Named one of New York Magazine's "most powerful New Yorkers you’ve never heard of," she represents leading voices in journalism, history, and literature. She also writes the popular Substack newsletter, Delivery and Acceptance.

Resources Mentioned in this Episode

• Book: Take It From Me by Alia Hanna Habib (Available January 28th)
• Newsletter: Delivery and Acceptance Substack
• Website: Writers with Wrinkles Official Site

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• Ask a Question: Have a question for Beth and Lisa? Send it our way for a future "Ask Beth and Lisa" episode.

Listen on: Apple Podcasts Spotify

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