Why Your Offer Isn't Selling with Laura Robinson

In this episode, I chat with Laura Robinson, a seasoned copywriter and marketing mentor, about enhancing your sales strategies. Laura shares insightful tweaks for your marketing approach, talks about creating offers that align with your personality, and emphasizes the importance of enjoying what you sell. We explore common mistakes in launching products, the iterative nature of refining offers, and how to align your sales methods with your comfort zone.

Discover how to build a personal brand and make selling a comfortable experience, plus check out Laura's free training, 'The Humble Mumble Cure,' for more actionable tips!

Episode highlights:

08:13 Analyzing Launch Failures and Making Improvements
15:44 Creating Offers You Truly Love
21:29 Finding Your Selling Style
31:04 Rethinking Ideal Clients

Thanks to Studio Cotton for sponsoring this episode.

Don't forget to check out Laura online and why not sign up for Laura's newsletter?

If you'd like to have a chat come find me on Instagram. Can't wait to connect with you.

This episode was written and produced by me and edited by Lucy Lucraft.

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