Why Have So Many Bike Companies Closed in the Last Two Years?

Two years ago to the day, Vital member, contributor and finance specialist, Jeff Brines, posted a question in our forum, "Will more companies be shutting down in the next 12-24 months?" A small, but exciting mountain bike brand, Guerrilla Gravity, surprisingly announced it was closing, and the rest of the industry was in the wake of the Covid boom. It was a dynamic time with plenty of uncertainty ahead, so the question Jeff asked was very relevant and our community was engaged.

Fast-forward to today and that forum thread has 414,000 views and over 3,100 replies as the Vital community has followed the topic every day for the last two years. At the request of the thread's participants, we honor the anniversary of the topic as Shawn Spomer, Vital Content Director and Charlie Sponsel, Vital contributor, catch up with Jeff to look back and reflect on the health of the bike industry today and to speculate what may happen going forward.

THANK YOU to all Vital MTB members who have participated in this discussion. We're honored to have such a fantastic community of bike riders on our platform.

The one-year anniversary podcast with Jeff can be found here

Thank you to FOX | Maxxis Tires | Jenson USA for supporting The Inside Line