What Reputation Really Means at Work (and Why It Matters for Leaders)

This is part 1 of a 4-part series on reputation management with Charlotte Otter, author of We Need New Leaders. Each episode explores a different theme—clarity, self-awareness, team dynamics, and workplace culture.

What is reputation in the workplace—and how should leaders define and manage it?
In this clarity-focused episode, Russel Lolacher speaks with Charlotte Otter, reputation strategist and author of We Need New Leaders, to uncover the fundamentals of reputation management. From the definition used by scholars to the realities of perception, this episode breaks down the importance of consistency, narrative, and trust for every leader.

✅ What reputation is (and isn’t)
✅ How perception drives opportunity
✅ Why leaders need clarity on their narrative
✅ The role of values and the “say-do” gap

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