ValuClarity Podcast Por Mark Boundy arte de portada

ValuClarity

ValuClarity

De: Mark Boundy
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Customer-perceived value drives all commercial activity, from deciding to click a link, to accepting a requested sales appointment, all the way to the final buying decision. We discuss uncovering value, developing value in a customer’s mind, selling value, and pricing to that value. Value Focus is a whole-company effort: Connect everyone in your organization to their role in creating and delivering customer value — in order to elevate your company’s performance...and your people’s careers.ValuClarity, LLC. Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • VC4-38 Tom Brady and Flow Pharma, Differentiation and Value

    VC4-38 Tom Brady and Flow Pharma, Differentiation and Value
    Sep 20 2023
    Your customer value comes from your differentiation. Tom Brady, VP of Business Development for Flow Pharma and I talked about Flow's differentiation, which is pretty powerful. We explored what customer outcomes can be achieved using that differentiation, and then what markets/customer groups most desire those outcomes. Flow is building a business exactly along those lines Learn more about your ad choices. Visit megaphone.fm/adchoices
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    37 m
  • VC4-37 Rhys Ryan and Ekkobar The difference between social media analytics & social media insights

    VC4-37 Rhys Ryan and Ekkobar The difference between social media analytics & social media insights
    Aug 21 2023
    Rhys Ryan leads Ekkobar, who leapfrogs social media analytics. Where analytics can tally clicks, likes, shares, seconds on a page etc., Ekkobar's social media insights figure out what people are thinking about you, how bad that misstatement was -- or wasn't -- and what they intend to do about it. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    28 m
  • VC 4-36 Peter Voss of AIgo talks about Artificial Intelligence, ChatBots, and the promise of learning, Conversational AI

    VC 4-36 Peter Voss of AIgo talks about Artificial Intelligence, ChatBots, and the promise of learning, Conversational AI
    Jul 24 2023
    Peter Voss is the founder and CEO of Argo, whose AI has upped the chatbot interactions that companies can have with customers. We talked about what AI currently does, and what AI can't yet do that makes AI so artificial. We also talked about how AI helps clients provide value to customers better than chatbots. Learn more about your ad choices. Visit megaphone.fm/adchoices
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    26 m
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