The Vision Behind the Brand: Laura Neroulias on PR, Partnerships & Purpose

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In this episode, I had the absolute pleasure of sitting down with the incredible Laura Neroulias Bisiotis, founder of LΩRA PR, a full-service PR agency known for its dynamic approach to media relations, influencer marketing, strategic partnerships, and high-impact events.

Laura is a goal-driven leader with over two decades of experience, launching everything from luxury hotels and real estate projects to food & beverage concepts, fashion lines, and celebrity brands. From The Ritz-Carlton and Hilton to The Kardashians and Paris Hilton, her client list speaks for itself.

Based in Miami, with a strong presence in NYC, Cyprus, and Greece, Laura is more than just a branding expert, she’s a trusted partner, mentor, and connector in both the professional and Hellenic communities. She’s led initiatives for the Cyprus Children’s Fund, the Greek Children's Fund, and Saint Basil Academy, and served as the founding president of the Cypriot Young Professionals under the Cyprus-U.S. Chamber of Commerce.

Currently, she’s the U.S. and Canada Country Manager for the Cyprus Diaspora Forum, which is actually where we met!

Laura was in Cyprus for a few days, and we managed to carve out some time to record this amazing interview at her hotel. From PR wisdom to global connections, this conversation is full of insight, inspiration, and pure energy.

Tune in, this one’s special.

Connect with Laura Neroulias Bisiotis:

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Host Farah Shammas :
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