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The Thoughtful Entrepreneur

By: Josh Elledge of
  • Summary

  • You’re gonna love this DAILY, commercial-free entrepreneur spotlight show. We feature CEOs and founders of 6-9 figure B2B companies. Agencies, coaches, consultants, and other leaders share not only their success stories - but their advice for business leaders focused on business growth. You’re going to hear real stories from real people all in 15-25 minutes time - perfect for your commute. On this podcast, your host, Josh Elledge encourages entrepreneurs to share not only their expertise but their stories and their hearts. We believe that every person has a unique message which can positively impact the world. Even YOU! If you’d like to be featured on The Thoughtful Entrepreneur, apply here:
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  • 1915 – Elevating E-commerce Brands with Omer Riaz
    May 19 2024

    In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the CEO of Urtasker, Omer Riaz.

    Omer Riaz, the CEO and co-founder of Urtasker, leads an innovative company that is making significant strides in outsourcing business processes. His entrepreneurial journey, from the inception of Urtasker to its rise as a leading service provider, is marked by challenges and triumphs, offering practical lessons for aspiring entrepreneurs.

    Omer highlighted the importance of having a clear vision and the determination to see it through during the early days of Urtasker. His insights into the initial stages of business development are valuable for anyone looking to start their venture.

    He also discussed the obstacles, including financial constraints and market competition, and the strategies to overcome them. Omer emphasized the role of innovation in driving business growth, explaining how Urtasker continuously evolves its services and adapts to changing market needs.

    Key Points from the Episode:
    • The Journey to the Top: Omar Riaz's Story
    • Building a Company from the Ground Up
    • Overcoming Obstacles
    • The Role of Innovation in Business Growth
    • Embracing Change and New Technologies
    • The Power of Effective Leadership
    • Fostering a Positive Company Culture

    About Omer Riaz:

    Omer Riaz is an established authority in e-commerce and Amazon marketing, known for his robust strategies that propel brands to maximize their online potential. With over a decade of experience as a technology solution architect, he has driven significant improvements in business processes for Fortune 500 companies. Omer's deep dive into e-commerce started as an Amazon seller, where he successfully launched profitable private-label products in beauty and personal care, laying the groundwork for his later ventures.

    To address the challenges businesses face in outsourcing their marketing, Omer founded Urtasker, an e-commerce marketing agency. This agency leverages a global team of about 175 experts across three international offices, specializing in optimizing brand performance on significant platforms like Amazon, eBay, and Walmart. In 2022, he launched Scale Brand, which focuses on acquiring and enhancing beauty brands. Under his leadership, Scale Brand has already marked a notable success by tripling the growth of Controlled Chaos on Amazon. Omer continues to influence the e-commerce sector by actively participating in industry events, significant publications, and public speaking engagements.

    About Urtasker:

    Urtasker is a prominent e-commerce agency established in 2015, dedicated to empowering Amazon brands to flourish in the dynamic online marketplace. The company prides itself on its specialized team of over 200 experts who employ a performance-driven methodology to ensure tailored, effective solutions for Amazon sellers. This approach has positioned Urtasker as a leader in providing innovative and strategic support designed to boost client success and adapt seamlessly to the evolving demands of e-commerce.

    Urtasker is built around long-term partnerships rather than short-term engagements, emphasizing a commitment to mutual growth and success with their clients, whom they view as partners. This philosophy is encapsulated in their core tenets: “One Team, One Vision” and “Whatever it Takes.” These principles reflect Urtasker’s dedication to unity across its global offices and its determination to leverage its substantial industry experience and cultural values to achieve outstanding outcomes for itself and its partners.

    Tweetable Moments:

    10:18 - "Find something you're passionate about, something that doesn't feel like work...

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    18 mins
  • 1914 – Multidimensional Economics with Doug Howarth
    May 18 2024

    In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks with the Founder and CEO of Hypernomics, Doug Howarth.

    Doug Howarth delved into the world of Hypernomics, revolutionizing how markets are understood and interacted with.

    He explained Hypernomics as the study of markets through a multidimensional lens. Hypernomics offers a fresh perspective on pricing strategies, emphasizing the importance of aligning prices with market perceptions and dynamics rather than relying solely on personal opinions. This approach is particularly relevant for consultancy services, where understanding the client's value perception is crucial.

    Doug's insights extend to B2B audiences, highlighting Hypernomics' role in revenue generation and market positioning. By grasping market dynamics, businesses can optimize their product offerings and pricing strategies to meet demand better.

    Key Points from the Episode:
    • Explanation of the concept of Hypernomics
    • Anecdote about observing an ant leading to the discovery of surveillance in ants and its relation to Hypernomics
    • Application of Hypernomics in real estate, restaurants, cars, airplanes, and software markets
    • Example of applying Hypernomics to help a restaurant increase revenue through seating arrangement analysis
    • Challenge to the traditional supply and demand model
    • Application of Hypernomics to the stock market
    • Implications of Hypernomics for pricing strategies
    • Broader applications of Hypernomics
    • Practical applications of Hypernomics, including consulting services for companies such as NASA, Lockheed Martin, and Virgin Galactic

    About Doug Howarth:

    Doug Howarth is an innovative figure in economics, having pioneered the concept of Hypernomics, also known as Multidimensional Economics (ME). He founded Hypernomics Inc. to advance this discipline, developing groundbreaking tools such as the MEE4DTM software—the world’s first 4D analytics platform, for which he holds a US patent of 10,402,838. His professional experience includes significant roles like the F-117A Manufacturing Program Manager at Lockheed Martin Skunk Works and leadership in their Parametric Analysis Group. Doug has collaborated with significant aerospace and technology firms such as NASA, Lockheed Martin, Raytheon Technologies, Northrop Grumman, and Virgin Galactic.

    An accomplished academic and researcher, Doug has authored 14 peer-reviewed papers published through respected institutions across four continents, including the American Institute of Aeronautics and Astronautics (AIAA), International Cost Estimating Analysts Association (ICEAA), and the Institute of Electrical and Electronics Engineers (IEEE). He has a Bachelor of Arts in Economics from Washington State University.

    About Hypernomics:

    Hypernomics is an innovative economic field developed around the concept of multidimensional market analysis. It fundamentally challenges traditional economic theories like the Law of Supply and Demand. It proposes the Law of Value and Demand, suggesting that markets operate within four or more mathematical dimensions rather than merely responding to physical or observable factors. This revolutionary perspective offers a new way of understanding how market dynamics form and fluctuate, much like the shift from Ptolemaic to Copernican cosmology transformed the understanding of the cosmos.

    The practical applications of Hypernomics are vast, from assessing the viability of new products in the market to determining appropriate pricing strategies against known market competition. Hypernomics allows businesses to discover sustainable market spaces and predict consumer behavior more accurately. The field is supported by patented analytical software and backed by...

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    22 mins
  • 1913 – Secure Email Validation with Brian Minick
    May 17 2024

    In this episode of the Thoughtful Entrepreneur, your host Josh Elledge speaks to the COO of Zero Bounce, Brian Minick.

    Brian Minick, the Chief Operating Officer for ZeroBounce, shared valuable insights and best practices shaping the future of email marketing. ZeroBounce, a SaaS platform, has become essential for email marketers and data collectors. Its core service is email validation and verification, ensuring contacts are valid and deliverable, a necessity in the altered data quality standards post-pandemic.

    Email marketing is cost-effective with a high ROI, making a solid sending reputation crucial for success. Brian emphasized the importance of a sender's reputation in determining whether emails reach the inbox, get trapped in the spam folder, or are blocked entirely. He also discussed the evolution of the inbox, emphasizing that quality trumps quantity in email marketing.

    Brian highlighted the impact of email hygiene on sending reputation, a concept championed by ZeroBounce through their services, including blacklist monitoring, inbox monitoring, and email warmup. ZeroBounce also offers a free version for individuals to test their services, underscoring the universal need for data cleanliness and hygiene.

    Key Points from the Episode:
    • Explanation of ZeroBounce's services and focus on email validation and verification
    • Importance of data quality and sending reputation in email marketing
    • Evolution of the inbox and impact of email hygiene on sending reputation
    • ZeroBounce's services
    • Best practices for email marketing
    • ZeroBounce's clients, including big brands like Amazon, Samsung, Netflix, Disney, and HubSpot
    • Promotion of ZeroBounce's free account and resources
    • Josh's promotion of his program and free video class on creating high ticket sales appointments
    • Emphasis on the value of positivity and inspiration in daily content

    About Brian Minick:

    Brian Minick is the Chief Operating Officer at ZeroBounce, a leading platform in email validation and finding. With over 15 years of experience in the marketing and tech industries, he is recognized as an email marketing thought leader. Brian is responsible for managing day-to-day operations and ensuring that clients maximize ZeroBounce's services.

    Under Brian's strategic guidance, ZeroBounce has achieved significant recognition, including multiple Inc. 5000 honors, highlighting its rapid growth and impact in the email marketing sector. The platform supports many customers, from individual entrepreneurs to major corporations such as Amazon, Netflix, and Disney. It enhances email marketing effectiveness by ensuring emails reach intended recipients, boosting sales and engagement rates.

    About Zero Bounce:

    ZeroBounce is an acclaimed email validation and deliverability platform designed to optimize the accuracy of email data. ZeroBounce helps senders reach their intended audiences directly in their inboxes by ensuring that email lists are up-to-date. The platform is vital for businesses that maintain clean email lists, enhancing overall communication efficacy.

    ZeroBounce has proven its value by validating over 24 billion emails to date. Serving a diverse client base of more than 300,000 customers, the platform supports a wide array of businesses, from small firms to large enterprises. ZeroBounce provides its users with the confidence to press "Send," knowing their emails are far more likely to connect with real people, thus increasing the potential for conversions and customer engagement.

    Tweetable Moments:

    05:4 - "It is not a numbers game, it's a quality game. You really want to make sure that the contacts you have...

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    23 mins

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