• The Sales And Marketing Disconnect | Lavall Chichester

  • Oct 31 2023
  • Duración: 23 m
  • Podcast

The Sales And Marketing Disconnect | Lavall Chichester

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  • Resumen

  • In this episode of How To Sell More, host Mark Drager is joined by Lavall Chichester to discuss how a disconnect between the Sales and Marketing teams can lead to misaligned promises and outcomes.

    Key Takeaways:

    • Misalignment between sales and marketing can be detrimental to businesses.
    • The core problem? A lack of shared goals. 
    • Prioritizing lead quality over quantity is crucial. 

     

    Meet Lavall Chichester: A growth marketing expert well-versed in SEO and content marketing. With a philosophy centered around nurturing symbiotic relationships and a problem-solving approach influenced by his experiences as a Kyokushin Karate champion, Lavall offers a distinctive perspective.
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