The Pubcast with Jon Loomer

De: Jon Loomer
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  • Resumen

  • Facebook ads news, strategies, and discussion in a quick 5-10 minute "Shot" format. Started in 2013, full Pubcast was originally an interview format where Jon and his guest discussed business topics over a beer. The format change, but the name has endured. Pop a bottle...
    2012-25
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Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
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Episodios
  • The Baseball Manager Analogy: What Advertisers Get Wrong

    The Baseball Manager Analogy: What Advertisers Get Wrong
    May 7 2025

    A baseball manager's job is to put talented players in position to succeed, not over-manage with unnecessary bunts and quirky strategies. Jon explains why advertisers make the same mistake - focusing on complex campaign tactics instead of what actually wins: great ads.
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    8 m
  • When Your Budget Is Just Too Small

    When Your Budget Is Just Too Small
    Apr 30 2025

    Small budgets create a cascade of problems beyond just limited results. Jon explains why low ad spend makes it impossible to meaningfully test, optimize, or learn from your campaigns - and what to do when you simply can't spend more.
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    9 m
  • The Four Traits of Successful Advertisers

    The Four Traits of Successful Advertisers
    Apr 23 2025

    After 13+ years of working with Meta advertisers, Jon has identified four key characteristics that separate successful advertisers from those who struggle. It's not about tactics - it's about your approach to complexity, change, learning, and responsibility.
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    11 m
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Wise Owl

When I think of Jon I think of a wise owl. I have been in digital marketing since 2009 and of all the marketing experts I have learned from, he is one of only a few who have been faithful to their topic. He is the first person I think of when I have a Facebook problem to solve... because he has answers. He is patient and objective. He just says it like it is. When Facebook changes the algorithm, he is the first person that I hear it from. When something new begins to work, he is the first person I hear it from. When something stops working, he is the first person I hear it from. And if I could only pick one of his free content sources, I would pick the Pubcast. It is like a mini masterclass on whatever the topic is. More wisdom packed in than meets the eye.

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