Spoiler alert: there is no golden rule for how long the perfect podcast episode should be, but there are some things you need to consider when planning your content. In this episode we cover the main points which you can apply to your own podcast.

It's so important to make sure the length of your episodes are appropriate and right for your show, and of course we're always available to chat, so email podcast@hbauk.com for support and advice, or check some of the excellent resources below:

• How Long Should Your Podcast Episodes Be In 2020? | We Edit Podcasts
• How Long Should a Podcast Be? Data, Examples, & Tips
• What's the Best Podcast Episode Length? | Hurrdat Media

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Copyright 2023 The Hospital Broadcasting Association

One of the many great features you get with your podcast host is 'Team' menu. You can find it under 'Settings', and it's a super way to control who can access your show and what they can do with it.

As volunteers, you don't want all the responsibility for managing your podcast, and this is a great solution. In this episode we explain how you can use podcast teams to your advantage and make the most of your podcasts.

For more information, check out the link from Captivate support below.

• How to Create Your Podcast Teams | Captivate Help

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Copyright 2023 The Hospital Broadcasting Association

Do you have more than one podcast?

It's quite common, especially if you're a radio station, to have several strands of content, and it makes sense to split these into separate podcasts. This episode runs through a couple of tips for managing multiple podcasts.

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Copyright 2023 The Hospital Broadcasting Association

Your podcast trailer is like the ad. It sits at the top of your show's Spotify or Apple profile, and gives listeners an insight into what your show is all about.

So whether you are repurposing content from your station output or creating a completely original podcast, a trailer can be a really effective way to get people listening.

In this episode I run through some top tips to make a great trailer, and check out the resources below to help:

• Make a great podcast trailer - Apple Podcasts for Creators
• How to Create a Podcast Trailer (and Why You Should!)
• Create the Perfect Podcast Trailer | Podcast.co

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Copyright 2023 The Hospital Broadcasting Association

Some of you may be joining the HBA network with an existing show, and that means we transfer your show on to our platform (hosted by Captivate) from whatever existing podcast host you use.

Although it's a very quick process, as you now know, there are a couple of things to consider, such as what happens to your stats? Will my feed change? Do I need to reupload past content?

Here are some additional articles which may help:

• How to set up a 301 redirect
• Importing your podcast to Captivate, a complete guide

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Copyright 2023 The Hospital Broadcasting Association

Congratulations on joining the HBA Podcast Network. You're now all set up and ready to start podcasting, but we know it can be a little daunting just looking at a blank screen - so many things to click on and set up, where do you start?!

In this episode I give you some pointers, and tell you the key things you need to be doing to make sure your podcast is up and running successfully.

• How to start a podcast with Captivate | Captivate.fm Help & Support

Connect with the HBA:

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Copyright 2023 The Hospital Broadcasting Association

The Podcast Hub is a private podcast exclusively for members of the HBA Podcast Network. In this series you will find help and support to launch, produce and grow your podcast, including:

• Technical queries
• Captivate support
• How to guides
• FAQs

So thank you for being part of our network, and if you have any questions please email podcast@hbauk.com and if we think other members will find the answer useful we'll add it here.