The Non-Obvious Show Podcast Por Rohit Bhargava arte de portada

The Non-Obvious Show

The Non-Obvious Show

De: Rohit Bhargava
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Rohit Bhargava is on a mission to inspire more non-obvious thinking in the world. As a 3-time WSJ bestselling author of ten books, founder of the Non-Obvious Company, and "non-obvious" keynote speaker, he is recognized as one of the most entertaining and original speakers on trends, innovation, and marketing in the world. The Non-Obvious Show is his new venture where he shares books that can help expand your way of thinking. Each week Rohit will interview an author whose book offers an inspiring form of non-obvious thinking on topics such as afrofuturism, technoableism, and existential hope. The featured books include those selected from the annual Non-Obvious Book Awards, and other books that he has recently found captivating.2024 Economía Marketing Marketing y Ventas
Episodios
  • Inside the Magical Subculture of Disney Adults with AJ Wolfe (#65)
    Dec 23 2025

    In this conversation, AJ Wolfe, author of 'Disney Adults', explores the unique subculture of Disney adults, discussing their motivations, the complexities of obsession, and the community dynamics within this group. The discussion delves into the societal perceptions of Disney adults, the role of Disney in creating loyalty and status among fans, and the various experiences available at Disney parks. Wolfe also shares insights on how to create memorable experiences at Disney and speculates on the future of the Disney brand.

    Takeaways

    Disney adults choose to have Disney in their lives on purpose.
    The line between healthy indulgence and obsession varies for everyone.
    Many Disney adults are indifferent to external negativity.
    Internal community dynamics matter more than external opinions.
    Disney's marketing creates a sense of exclusivity and status.
    The Disney experience is designed to evoke strong memories.
    There are numerous behind-the-scenes experiences available at Disney.
    Disney's expansion includes new parks and ventures into sports.
    Not all Disney adults are park enthusiasts; there are various niches.
    Researching personal preferences is crucial for a great Disney experience.

    Chapters

    00:00 Understanding Disney Adults
    05:24 The Complexities of Obsession
    10:45 The Subculture of Disney Adults
    13:57 Status and Community Dynamics
    20:01 Disney's Manipulation and Loyalty
    29:32 Creating Memorable Experiences
    33:09 Disney's Future and Expansion

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    42 m
  • How To Think Like a Futurist with Henry Coutinho-Mason (#64)
    Dec 16 2025

    In this episode, Rohit and Henry Coutinho Mason explore the mindset of a futurist, discussing the importance of understanding human behavior, the role of trends, and the impact of technology on future thinking. They share insights from their collaboration on the book 'The Future Normal' and emphasize the need for inclusivity in futurist practices. The conversation also highlights the significance of curiosity, storytelling, and the ability to embrace uncertainty in predicting future trends.

    Takeaways

    There are certain things for every sector that will not change.
    The secret sauce is to look at innovations that meet human needs.
    Futurists often struggle with the label due to their diverse backgrounds.
    Inclusivity in futures thinking is crucial for broader engagement.
    Predictions should provoke new ways of thinking and action.
    Trends should be used to inspire and provoke discussions.
    AI can enhance the process of visualizing future ideas.
    Curiosity and the ability to be wrong are key skills for futurists.
    Organizations should focus on what doesn't change over time.
    Deep ethnographic research will become more valuable in the age of AI.

    Chapters

    00:00 Foundations of Future Thinking
    01:19 The Reluctant Futurist Journey
    05:53 Breaking Down Futurist Terminology
    10:24 The Importance of Inclusivity in Futures Thinking
    11:19 Reflections on Predictions and Trends
    20:39 Using Trends Effectively
    25:21 Innovating with AI in Futures Thinking
    30:04 Curiosity and the Future Mindset

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    36 m
  • Sikh Wisdom and the Art of Understanding People with Simran Jeet Singh (#63)
    Dec 9 2025

    In this conversation, Simran Jeet Singh discusses the importance of diverse storytelling, the challenges of navigating faith in public spaces, and the need for empathy and understanding across different communities. He reflects on his journey as an author and speaker, emphasizing the significance of vulnerability in storytelling and the complexities of representing a faith tradition. The discussion also touches on the balance between self-interest and service, the role of storytelling in disrupting bias, and the liberation found in letting go of control.

    Takeaways

    People often shut down when discussing inequality or racism.

    Personal storytelling can open up conversations about difficult topics.

    Sharing unique experiences can surprise and engage listeners.

    Listeners may recognize their own assumptions through storytelling.

    Engaging narratives invite personal growth and reflection.

    The speaker's story highlights the challenges of living with brown skin and a turban.

    Storytelling can create a bridge for understanding between different backgrounds.

    People are more receptive when they feel they are not being judged.

    Personal experiences can humanize abstract social issues.

    Growth can be a collective journey sparked by individual stories.

    Chapters

    00:00 Introduction to Simran Jeet Singh's Work

    02:40 The Importance of Diverse Storytelling

    06:12 Navigating Faith and Public Perception

    08:54 Adapting Messages for Different Audiences

    10:53 The Balance of Self-Interest and Service

    13:59 Disrupting Bias Through Storytelling

    17:26 Understanding Sikh Identity and Belonging

    20:38 The Role of Vulnerability in Storytelling

    23:06 Navigating the Burden of Representation

    26:29 The Complexity of Evangelism

    34:23 Finding Liberation in Letting Go of Control

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    35 m
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