Most businesses don’t lose their culture overnight… they lose it as they grow.

On this week’s episode of The Merri-Cast, I’m joined by David Liddle – Founder and CEO of The TCM Group and the People & Culture Institute. He’s a leading UK voice on people, culture and leadership.

His latest book, “People and Culture” explores many of the ideas we discuss in this episode - you can find it here.

I’ve known David on and off for around 20 years, and it’s been fascinating to watch his journey – from community mediation to becoming one of the most influential thinkers in his field.

What struck me most in this conversation is how honest he is about his entrepreneurial journey. It’s had its bumpy moments, but he’s come through them with resilience and continued to move onwards and upwards.

We talk about what really happens as businesses grow – and why the systems you introduce to support that growth can quietly start working against you.

In this episode, David shares:
• Why “growth can eat culture” if you’re not careful
• The mistakes that founders make as they scale
• Why most organisations handle conflict too late - and miss the opportunities it creates
• How better conversations unlock insight, learning and performance

As you’ll hear, David said so much that resonated with me, but most importantly…

Believe in yourself.
It sounds simple, but after listening to this conversation, I hope you will.

David Liddle:
LinkedIn: https://www.linkedin.com/in/liddledavid/
The TCM Group: https://thetcmgroup.com/
PCA: https://www.peopleprofessionals.org/
Book: People and Culture - A Practical Guide for HR Professionals & Leaders

Trevor:
LinkedIn: https://www.linkedin.com/in/trevormerriden/
Merriborn: https://merriborn.co.uk/
Email: trevor.merriden@merribornmedia.co.uk

This week on The Merri-Cast, I’m joined by Chris Mole - founder of FounderON and former Founder & CEO of Molzi by Brainlabs.

Chris started his first business days after finishing his A-levels. What followed was a journey fuelled by curiosity, commercial instinct and what he calls the superpower of naivety.

After building and selling his Amazon agency Molzi, Chris found himself facing a challenge many entrepreneurs never talk about: what happens after the exit?

In this candid and honest conversation, we explore the highs, the pivots and the unexpected emotional shifts that come with building and selling a business.

In this episode, Chris shares:
•Why overthinking kills more businesses than bad ideas
•The bold decision to cut half his revenue to chase a bigger opportunity
•Why every founder should know their “exit number” before they build
•How naivety helped him scale fast
•The strange psychology of selling your business and suddenly having “nothing to do”

We also discuss redefining success, resisting the pressure to build a unicorn and why a “quite successful” business that gives you freedom may be smarter than chasing a large valuation.

🎧 If you’re launching your first business, scaling your second, or wondering what success actually looks like for you - this one will resonate.

Chris Mole:
LinkedIn: https://www.linkedin.com/in/chrismole/
FounderON: https://www.founderon.com/

Trevor:
LinkedIn: https://www.linkedin.com/in/trevormerriden/
Merriborn: https://merriborn.co.uk/
Email: trevor.merriden@merribornmedia.co.uk

This week on The Merri-Cast, I’m joined by the fantastic Alison Jones — entrepreneur, publisher, author and coach.

Alison built her career in senior roles at Oxford University Press and Palgrave Macmillan before stepping away from corporate life to create Practical Inspiration Publishing – a business that deliberately broke the traditional publishing rulebook.

In this honest and wide-ranging conversation, we explore what it really means to go it alone – from those 3am doubts and cash-flow fears to building a sustainable, values-led and genuinely impactful business.

In this episode, Alison shares:
• Why writing is one of the most powerful thinking tools entrepreneurs can use
• How her definition of success has changed - and why clarity matters more than ambition
• Why most entrepreneurs underestimate the emotional side of starting a business
• How to turn expertise into a feasible and scalable enterprise
• The realities of cash flow and taking risks

We also discuss entrepreneurship in a world of AI disruption, why books and deep thinking still matter, and how resourcefulness is what really carries founders through.

If you’re thinking about starting a business, already in the thick of it, or questioning what success looks like for you, this episode is well worth a listen.

Alison Jones:
LinkedIn: https://www.linkedin.com/in/the-alison-jones/
Practical Inspiration Publishing: https://practicalinspiration.com/
Podcast: https://extraordinarybusinessbooks.com/podcast-episodes/

Trevor:
LinkedIn: https://www.linkedin.com/in/trevormerriden/
Merriborn: https://merriborn.co.uk/
Email: trevor.merriden@merribornmedia.co.uk

This week on The Merri-Cast, I’m kicking off 2026 with an inspiring and forward-looking conversation with Jonathan Bowman-Perks MBE – leadership coach, former British Army Officer, author and host of the Inspiring Leadership podcast.

Jonathan’s career spans 20 years in the British Army, senior roles at PwC, IBM and Penna, and decades working with CEOs and leadership teams at the very top of global organisations.

In this episode, we explore Jonathan’s journey – from early lessons in humility and resilience to commanding under pressure, navigating major career transitions and ultimately finding his purpose as a coach, author and podcaster.

In this thought-provoking episode, Jonathan shares:
⚡ Why leadership in 2026 will demand adaptability, emotional intelligence and the ability to let go.
🎖️ How his time in the British Army shaped his leadership philosophy
🧭 Why great leaders don’t pretend to have all the answers
🚪 How career setbacks, restructures and closed doors pushed him towards entrepreneurship
📚 The story behind “The CEO’s Compass” and how leaders can navigate teams through turbulent times

Jonathan also reflects on his MBE, the mentors who shaped him and why inspiring leadership has never been more important in an age of uncertainty, AI disruption and global change.

Jonathan Bowman-Perks MBE:
LinkedIn: https://www.linkedin.com/in/jonathanperks/
Website: https://jonathanperks.com/
Inspiring Leadership podcast: https://jonathanperks.com/podcasts/

Trevor:
LinkedIn: https://www.linkedin.com/in/trevormerriden/
Merriborn: https://merriborn.co.uk/
Email: trevor.merriden@merribornmedia.co.uk

This end-of-year episode is a moment to pause and reflect on some of our brilliant guest insights from the past 12 months – completely honest conversations about the entrepreneurial and leadership journey.

So many great insights – and we wish we had the room to include everyone. For this round-up episode, thank you to Bobby Dutton, Assim Ishaque, Zareen Roohi Ahmed, Emily Gill, Richard Barkey, Mindy Gibbins-Klein and Jenny Garrett for your gems and for making this episode a joy to put together.

From embracing imperfection and learning from mistakes, to knowing when to step back as a leader, their insights are a powerful reminder that business confidence is built over time, not overnight.

🙏 A huge thank you to ALL our guests this year for your brilliant contributions and insights including: Sandra Healy, Katharine Plunkett, Liz Sebag-Montefiore, Karl Pontau, Melitta Campbell, Dani Dufresne, Mark Goyder, Andrew Hill, Kate Handy, , Charles Skinner, Steve Ramona, Suvianna Grecu and David B Horne.

And thank you to everyone who’s listened and supported the podcast and also, to Charlotte Walter for her brilliant editing – and patience.

We’ll be back in 2026 with new guests sharing their stories and experiences ✨

Until then, you can catch up on all our 2025 episodes, including this highlights episode via Spotify, Apple or wherever you get your podcasts!

Trevor:
LinkedIn: https://www.linkedin.com/in/trevormerriden/
Merriborn: https://merriborn.co.uk/
Email: trevor.merriden@merribornmedia.co.uk

This week on The Merri-Cast, I’m joined by the inspiring David B. Horne – founder of Add Then Multiply and Funding Focus.

In this episode, we explore his career, one that spans global finance, corporate leadership, and a mission to level the playing field for underrepresented founders.

From collecting newspaper payments as a boy in Canada to raising £60 million in funding for AIM-listed companies, David’s journey is full lessons and reflections for anyone starting and growing their business.

In this inspiring episode, David shares:
• How a paper round sparked his lifelong interest in business and finance.
• The story behind Add Then Multiply and his formula for helping entrepreneur’s scale.
• The shocking truth about funding inequality and what David is doing about it.
• The lessons he learned, both from successful exist – and ventures that didn’t go to plan.

David also talks about his two books, Add Then Multiply and Funded Female Founders, and how writing them gave him clarity, credibility, and a platform to advocate for fairer access to funding.

Tune in to hear David’s perspective on what it really takes to grow, scale, and sustain a business — and why the key to success is knowing when to let go.

David Horne:
LinkedIn: https://www.linkedin.com/in/david-b-horne/
Add Then Multiply (Company): https://addthenmultiply.com/
Add Then Multiply (Book): Add Then Multiply: How small businesses can think like big businesses and achieve exponential growth
Funding Focus (Company): https://funding-focus.com/
Funded Female Founders (Book): Funded Female Founders: How to traverse the uneven playing field and secure funding to grow your business

Trevor:
LinkedIn: https://www.linkedin.com/in/trevormerriden/
Merriborn: https://merriborn.co.uk/
Email: trevor.merriden@merribornmedia.co.uk

This week on The Merri-Cast, I’m delighted to be joined by Suvianna Grecu – Founder of AI for Change Foundation and DevCraft Agency, and a passionate advocate for ethical, inclusive and human-centred AI.

Suvianna’s career story is an interesting one. A law graduate turned serial entrepreneur, she first built DevCraft, creating custom AI chatbots, before realising that the conversation around AI needed to change.

Out of this realisation came AI for Change, a non-profit organisation dedicated to helping individuals and organisations use AI responsibly and build trust through transparency and accountability.

In this episode, Suvianna shares her journey from law and logic to leadership and learning, the founding of a volunteer-led movement that’s now partnering with IBM and the European Commission and her mission to make AI a force for good and growth.

Key takeaways from the episode include:
• Trust is the ultimate currency in AI.
• Why ethics must sit at the centre of innovation.
• The challenges and rewards of building a global volunteer community.
• How to balance entrepreneurial energy with self-care and boundaries.
• The importance of pausing to reflect on what you’re trying to achieve.
• Balancing optimism with realism – “We overestimate what we can achieve in one year but underestimate what’s possible in five”

This is a refreshingly human conversation about purpose, passion and practical ethics in the age of AI.

Suvianna Grecu:
LinkedIn: linkedin.com/in/suvianna-grecu
AI for Change Foundation: aifcf.org
DevCraft Agency: devcraftagency.com

Trevor:
LinkedIn: https://www.linkedin.com/in/trevormerriden/
Merriborn: https://merriborn.co.uk/
Email: trevor.merriden@merribornmedia.co.uk

This week on The Merri-Cast, I’m joined by the brilliant Steve Ramona, host of Doing Business with a Servant’s Heart podcast.

Steve is all about the network – he describes himself as a “super connector” specialising in impactful partnerships through personalised introductions. That doesn’t really cover it though. He specialises in the energy industry and is involved in $5bn dollar worth of projects and $125 million in partner deals.

From his early days at his family’s health club in California, to mentoring founders and hosting more than 780 podcast episodes, Steve’s journey is a masterclass in building success through generosity, active listening and genuine human connection.

In this episode, Steve shares:
• Why you can’t do entrepreneurship alone.
• Why it’s vital for entrepreneurs to seek out mentors and guidance.
• His ASLA principle – Ask. Shut up. Listen. Ask
• Why ‘serving without expecting’ is the key to lasting impact.
• How his podcast became a business engine.
• How a moment of kindness at a grocery store changed his outlook on success forever.

It’s a conversation that will leave you feeling re-energised, re-focused, and ready to serve - because as Steve says, “When you bring value and uplift others, the universe always throws the ball back.”

Steve Ramona:
LinkedIn: https://www.linkedin.com/in/steveramona/
Podcast: https://www.servinginbusinesspodcast.com/

Trevor:
LinkedIn: https://www.linkedin.com/in/trevormerriden/
Merriborn: https://merriborn.co.uk/
Email: trevor.merriden@merribornmedia.co.uk