The Mastering Portrait Photography Podcast Podcast Por Paul Wilkinson arte de portada

The Mastering Portrait Photography Podcast

The Mastering Portrait Photography Podcast

De: Paul Wilkinson
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Tales, techniques, tricks and tantrums from one of the UK’s top portrait photographers. Never just about photography but always about things that excite - or annoy - me as a full-time professional photographer, from histograms to history, from apertures to apathy, or motivation to megapixels. Essentially, anything and everything about the art, creativity and business of portrait photography. With some off-the-wall interviews thrown in for good measure!Copyright 2020 All rights reserved. Arte Economía Gestión y Liderazgo Liderazgo
Episodios
  • EP172 - Two Pints and a Crisis: Talking AI, Value and the Future of Photography

    EP172 - Two Pints and a Crisis: Talking AI, Value and the Future of Photography
    Mar 22 2026
    I recorded this episode in my second favourite place on earth - the local pub - with a pint in hand and a genuinely fascinating guest across the table. David Finch spent most of his career in marketing and creative agencies, most recently selling Purple Frog, a marketing consultancy. He now runs Thinking In Fields, which focuses on decision architectures - helping businesses bring AI into their operations in a coherent, orchestrated way rather than a scatter-gun approach. David introduced me to two ideas I hadn't heard before, and I was quietly furious about that. The first is the Book of Remarkability - a framework for understanding what makes your business distinctive. The spine of the book is your emotional hook, the cover unpacks it, and the bulk of the content is 24 short stories from clients describing the value you created for them, in their words. Only six pages are yours to explain how you do it. It's based on the Canterbury Tales, and it's a genius analogy. The second is the swimming pool with five lanes - customers in lane one, your people in lane five, your processes in lane three. AI sits in lane two (improving the customer journey) and lane four (improving internal efficiency). Most businesses focus on lane four and quietly destroy the customer experience. Some nail lane two but then drown their team with demand they can't fulfil. The whole point is keeping the business moving coherently through all five lanes at once. We talked about AI as a team member rather than a tool - the most intelligent five-year-old you've ever met! Knows everything, but doesn't know what to do with it. David's view is you want to train it to be a teenager and never let it become an adult, because a teenager still has a bit of creative spark and a spiky opinion. Train it to full adulthood and it homogenises everything - it's a probability engine, and probability gives you 80% of the answer, perfectly averaged. The conversation moved into what AI genuinely can't do - and that comes down to human experience. It has never had a first kiss, lost someone it loved, or stood in a field at a beer festival. Any task that depends on that kind of felt, embodied knowledge is still ours. The challenge is that a lot of what we thought required that - writing, design, commercial photography, music composition - turns out not to need it as much as we assumed. For photographers specifically, David's view is that weddings and portraits are relatively safe for now, because the human interface is the whole point. Commercial photography is more exposed - brands are bringing production in-house, and that overcapacity will push talented commercial photographers into our market. The answer isn't to chase efficiency. It's to charge for value, not hours. Ask clients what they genuinely value, attach a price to that, and let the production tasks flow through the tools that do them best. David ended with a metaphor I loved - the future of creative business isn't a pyramid or even an obelisk. It's going to be full of jazz bands. Highly talented people jamming together, creating something that no algorithm could have predicted. I hope he's right. ----more----If you have enjoyed the episode, please do subscribe wherever it is that you get your podcasts! Transcript Paul: [00:00:00] Let's hit record both channels. Recording. At which point I put my podcast voice on. You've gotta forgive me. Alright. David: Okay. Paul: Uh, alright, well cheers David. David: Cheers. Paul: Um, well today instead of being in the Land Rover, I thought I'd come and frequent my second favorite place on earth. Uh, the local pub. So I'm sitting here with a really interesting guy I've known for years, um, who will introduce himself in a moment. But if you can hear background noises, that's because there ARE background noises. David and I are sitting in a corner with two pints of beer , and we are gonna chat all things to do with the direction of travel in creative industries. I'm Paul and this is a very pub bound Mastering Portrait Photography Podcast. Uh, So David, thank you [00:01:00] for agreeing to come in and chatting with me. Um, this has been a conversation a long time in the making ever since the thought occurred to me. I think we crashed into each other at the end of a wedding. I think, I mean, I've known you for a long time, but I think it occurred to me at a wedding where you were in the back garden of the pub and it's like, yeah, you are the guy I want to talk to. So, before we get any further, could you to the people who don't know you, introduce yourself and give a little bit of background? David: Sure. Yeah. I'm So David Finch, my current, uh, incarnation in business is Thinking In Fields, which is, um, all about decision architecture. So. Having spent most of my life in the, in the marketing and creative sector, they recently sold Purple Frog. Yeah. Which was a, a marketing consultancy and prior to that, owned various other sales promotion companies ...
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    1 h y 3 m
  • EP171 Pay It Forward (Or At Least Reply)

    EP171 Pay It Forward (Or At Least Reply)
    Feb 13 2026
    Embracing Positivity on a Challenging Day: Insights from the Mastering Portrait Photography Podcast It's Friday the 13th, a day often associated with superstition, but instead of dwelling on the negatives, let's focus on the positives that have brought joy over the past week. In this episode, I share my experiences, from the challenges of a busy schedule to the joy of working with families in the studio. Join me as I reflect on the importance of community and giving back to the photography industry. Getting stuff off my chest: - The significance of staying positive amidst challenges - Insights from recent judging experiences at photography competitions - The importance of community support and paying it forward in the photography industry - Tips for preparing your prints for competitions and avoiding common mistakes - Updates on upcoming workshops and events in portrait photography Join me as I delve into these topics and more, encouraging you to embrace the joy of photography and the connections we build along the way. Read on or listen to the episode for a dose of inspiration! Transcript Friday the 13th Reflections It's Friday the 13th of February, and while I might be tempted to think twice about recording a podcast today, I choose to focus on the positives. It has been one of those weeks where many little things have driven me to distraction. Sarah's car needed a new wheel bearing, and I had a video recorder malfunction. You know how it is—those little annoyances can really pile up. However, I want to concentrate on everything that has made me smile this week and the joy we've experienced over the past couple of weeks. I'm Paul, and this is the Mastering Portrait Photography podcast. Please bear with me; I have a cough that lingers from a cold. The team in the office thinks it started back in November. I rarely get colds, but this season has been different. Even after receiving the flu jab, I've caught colds just far enough apart that I think I'm getting better, yet close enough that the cough remains. But in a few weeks, Sarah and I will be off on our travels again, working around the world with Crystal Cruises, so I know this will sort itself out. Recent Updates As usual, I want to share a little update on where we are. I often wonder why I do this, but perhaps it's cathartic. You'll notice there's no video this time. I tried recording a video for the last episode, but Katie only watched a couple of minutes before suggesting that unless I tidied my desk and did it properly, it probably wouldn't look right. The podcast is something I enjoy doing whenever I find a moment. It provides a chance to share information and reflect on the business we run, the photography we create, and the clients we celebrate. Each time I do this, I feel better about my work. I've had to admit defeat, at least for now, on the video podcast front. Most of the feedback I receive is from people who listen while editing or commuting, so I've decided to return to audio. It was a one-time trial, and I didn't try very hard. I recorded one video, and it didn't turn out well, so I've chosen to stick with what I love most: simply chatting. Busy Diary The past couple of weeks have been busy, but not necessarily with fee-paying work. For those just starting out, I remember looking forward to all the opportunities I now have, such as judging, mentoring, and creating content. I love it all, but ultimately, the core of our business is with our clients. Tomorrow, I have a full day scheduled with families in the studio, and I'm really excited about that. It has rained incessantly, but the weather forecast for tomorrow predicts a clear and cold Valentine's Day. I hope we can take some photographs outside, which would be wonderful. We've had many headshot shoots recently, which are less affected by the weather since we can find shelter when photographing one person. Most clients looking for personal branding prefer studio-based sessions, so that's manageable. However, with families, we want to get outside, even if it's cold. Judging Experience In the past week, Sarah and I chaired the UK PPA print competition at the Guild's photo hub, which was an incredible experience. Thank you to everyone who participated; it was truly amazing. While we don't get paid for judging, it is a wonderful opportunity. Sarah organized everything and ensured it ran smoothly, while I served as the voice of the judging panel. The judging process was fantastic. I want to express my gratitude to the judges who participated. It was an honor to sit among such talented photographers. The audience was the most engaged I've ever experienced, asking questions and quizzing us. This interaction made the judging process more enjoyable and valuable for everyone involved. Typically, judging is done in silence to maintain focus, but this can sometimes feel isolating. We need to concentrate, but we also want to engage with the audience. If we can make the process...
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    37 m
  • EP170 One Way? Nah. A Million Ways.

    EP170 One Way? Nah. A Million Ways.
    Feb 4 2026
    I’m back after a bit of a stop-start spell with the podcast, and I’m talking honestly about headspace, mojo, and how hard it can be to create when you’re just not feeling it. The main point I wanted to cover is this: there’s more than one way to do things in photography, and the “that’s wrong” comments (especially online) completely miss the point. I’m sharing why I try to frame everything as my way, not the way, and how clients, time, kit, and real-world constraints always shape what works. I also give you a quick update on upcoming workshops, where to find the new short-form video content, and what I’ll be covering next after a couple of judging days. Key links Mastering Portrait PhotographyOur Reels & ShortsMastering Portrait Photography on YouTube Workshops mentioned Mastering Dogs With Their Owners workshop (9 Feb 2026)Mastering Advanced Studio Lighting (16 Mar 2026)Mastering Portrait Photography Bootcamp (11–12 May 2026) Transcript [00:00:00] So hello one and all. This is the Mastering Portrait Photography podcast, which hasn't, hasn't been the most frequent in the past few months, one reason or another. Um, I just haven't managed to find either the time or if I'm more honest, I guess the headspace, the difficulty with doing anything creative is that if you don't feel it, if you're not right into it, and you know this as photographers, it's really hard to do it. And every time I've sat down, it's just been incredibly difficult to find, I suppose the words, I'm not sure that last year was the greatest year on earth. We got there, we grafted, but we got there, um, massively busy year, but I don't know if the positivity that we've had over the past years was quite, quite the same. And so in that context, it's been quite hard, I think. To, uh, be a photographer, to be a portrait [00:01:00] photographer, and also to record this podcast. So when I talk to people and they say they're not feeling it, I totally understand. Somebody in a workshop the other day, we always, at the beginning of every workshop we run here, we ask the people on it what they'd like to get out of it. And I think on every single one last year, and certainly the one we ran a couple of weeks ago, there is someone who will simply say. I've lost my mojo. What an interesting line given I think I've been feeling the same way about the podcast. Not that I haven't wanted to do it. I love doing it. I love sitting here and chatting. It's sort of like having my own personal counselor, you, but I just haven't really found the energy and the headspace, um, to do it. And for a million reasons, some of it to do with just the mood, the news. Politics, the weather. Um, and then just to compound everything over Christmas, I completely lost my voice [00:02:00] and I do mean, completely caused a lot of hilarity amongst my family and my team. But I had to do a couple of workshops at the convention. And they were quite squeaky. I literally sounded like squeaky from the toy story. Anyway, you'd be pleased to hear it's all back. It's all firing on all cylinders. 2026 is a new year. I'd like to say it's the start of a new year, but given it's February, I'm not even certain. I can say Happy New Year to all of you, but here we are. I'm Paul, and this is the return of the Mastering Portrait Photography podcast. So, hello one and all. I hope you're well. I hope the weather, I dunno what the weather's like all around the world. Of course I don't. But right here, right now in this bit of the world, it is miserable. We had to drive a Land Rover over to get, um, to. I think it's called an eyebrow repaired an odd, an odd phrase, but it's the bit of the wing that pro [00:03:00] protrudes over the wheel on the front, front driver's side. Because the other day as I was about to head out and do a job for the hearing dogs and with my client, my client's climbing into the car next to me and somebody decided the gap between my front driver's side wing and the wall next to him was sufficient to get a very big Mercedes-Benz through it. It turns out it wasn't. And the only damage, sadly for me was that it put a, put a hole in the, uh, wheel arch. It's called an eyebrow, this thing. So anyway, today we must have, find someone to get it repaired. The guy's paid, it's fine. It'll all get fixed. Um, so, uh, drove over, but the weather. The weather was horrific, and it's cold and it's gray and there's just water everywhere. It's a miserable state of affairs and trying to, trying to be a portrait photographer in this. I'm glad we have a warm studio that I will say. Uh, so here we are. [00:04:00] Here we are. It is, what time is it? It's, uh, 10 past eight on a Tuesday evening. I'm still in the studio and this time. I am recording video for it Now. I don't know whether you'll see the video. This is the first time I've tried to do, what do they call it, A visualized podcast? I'm not sure. It's a video podcast. That would be, um, over egging it a little bit. It's...
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    21 m
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I stumbled across this podcast, while searching for something of interest to play in the background. I was pleasantly surprised by the content. It was refreshing to hear from someone who gets it. I have been a professional photographer for seven years and have finally stumbled across someone who is equally as passionate and obsessed with the craft and the people it allows you to connect with. I give this a ten out of five.

Thoroughly Enjoyed This Podcast

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If you're a photographer, or aspiring to become one, this is the podcast you need. There are nuggets of gold in every episode. Even if the topic is not on your particular genre of photography, I'm an architectural photographer, you can learn just from the way Paul treats people. He is filled with kindness and humility. If everyone dealt with people the way Paul seems to, the world would be a better place. I want to plan a trip to England just to meet him!

This Podcast should get 100 Stars!

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