Episodios

  • Watching Your Own Reel Doesn't Increase Your View Count

    Watching Your Own Reel Doesn't Increase Your View Count
    Apr 13 2026
    Today's episode features questions from the Head of Instagram, where he answers questions like "does watching my own Reel increase my view count?" and "how do we edit comments now?"

    Links:

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    8 m
  • Instagram Gets the Ability to Edit Comments and Features You Might Not Know About

    Instagram Gets the Ability to Edit Comments and Features You Might Not Know About
    Apr 11 2026
    The Instagram team has added the ability to edit comments within a 15 minute window! Finally! Also the Head of Instagram reminds us of some features you might not know about, but one of them is Story Highlights, and I hate Story Highlights for so many reasons that I won't go into on this episode because you're tired of hearing me talk about them.

    Links:

    Instagram: Edit Comments Within 15 Minutes (Threads)

    Instagram: Features You Might Not Know About (Instagram)

    AI: “Sam Altman Watches Awkwardly As He’s Shown Bizarre ChatGPT Issue: “Uh, Maybe, Uhhh…” (Futurism)

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    12 m
  • Record Landscape and Portrait Video At the Same Time with DualShot Recorder

    Record Landscape and Portrait Video At the Same Time with DualShot Recorder
    Apr 8 2026
    A new app has his number 1 in the Apple App Store, and it allows you to record video in landscape (for YouTube) and portrait (for Instagram/TikTok) at the same time - it's called DualShot Recorder.

    Also, the Head of Instagram announced the ability to schedule Trial Reels, plus have affiliate links to sell products from Reels to earn a commission. The YouTube team has improved the Creator Media Kit, and integrated Nano Banana into the YT Create app.

    After all that, I get into Wednesday Waffle.

    Links:

    Dual Shot Recorder (Instagram) (Apple)

    Instagram: Schedule Trial Reels (Instagram)

    Instagram: Affiliate Links in Reels (Instagram)

    YouTube: New Media Kit Insights, Nano Banana in YT Create (YouTube)


    Wednesday Waffle:

    Suno generated songs from family member text messages - @Ninajammin (TikTok)



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    12 m
  • Trailer

    Trailer
    Apr 8 2026
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    1 m
  • What Logan Paul Taught Shawn Kallet About Marketing

    What Logan Paul Taught Shawn Kallet About Marketing
    Apr 6 2026
    Today I interview Shawn Kallet. Shawn Shawn is the co-founder and co-CEO of 203 Creates, an independent agency that helps brands and IP owners develop and execute entertainment-first content strategies that earn attention and drive performance.

    Shawn has over 20 years of experience developing innovative brand partnerships and revenue growth for media and creator economy leaders, including MTV, NBC News Digital, Studio71, Live Nation, and V10 Entertainment. In this interview he shares stories of famous people he's worked with, along with strategies he helps brands implement.

    Watch the entire interview with Shawn (YouTube)

    Connect with Shawn:
    LinkedIn - https://www.linkedin.com/in/shawnkallet/
    203 Creates - https://203creates.com/
    The Digest newsletter for marketing & media pros

    Watch the entire interview (YouTube)


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    Become a supporter of this podcast: https://www.spreaker.com/podcast/the-instagram-stories-social-media-news--6900254/support.
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    22 m
  • Instagram Tests a Premium Subscription and TikTok Partners with Cameo

    Instagram Tests a Premium Subscription and TikTok Partners with Cameo
    Apr 2 2026
    Today we talk about TikTok partnering with Cameo, Meta testing a premium subscription for Instagram, some features of Edits you might not know about, plus the YouTube team makes a way to like all your comments at once, and explains how to get insights to share with brands for partnerships.

    Links:

    TikTok Partners with Cameo to Unlock New Monetization Opportunities for Creators (TikTok)

    Meta starts testing a premium subscription on Instagram (TechCrunch)

    Edits app features (Instagram)

    YouTube Comments to ❤️, Gifts & Jewels in More Markets, Effect Maker, and More! (YouTube)


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    14 m
  • The Head of Instagram Explains Which is More Important - Likes or Saves?

    The Head of Instagram Explains Which is More Important - Likes or Saves?
    Mar 31 2026
    Today the Head of Instagram answers questions like - which is more important - likes or saves? Do I have to post Reels to grow on Instagram? Is it ok to not reply to comments? Should I delete a post if it tanks?

    Links:

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    10 m
  • Strategy to Improve Watch Time and Retention in Videos

    Strategy to Improve Watch Time and Retention in Videos
    Mar 25 2026
    It's frustrating when people drop off watching your videos. However, there are some steps you can take to help address that. Also Meta has lost 2 landmark legal battles and the YouTube team changes BrandConnect to YouTube Creator Partnerships and I do Wednesday Waffle.

    Links:

    Meta: Meta misled users about its products’ safety, jury decides (The Verge)

    Meta: Meta and YouTube found negligent in landmark social media addiction case (The Verge)

    Instagram: Instagram and Facebook are about to be filled with affiliate content (The Verge)

    Instagram: How you can use Insights to understand content performance and improve content strategy (Instagram)

    YouTube: BrandConnect is now YouTube Creator Partnerships, Affiliate Program Eligibility Expansion, and more! (YouTube)


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    13 m