How do you scale your impact as a therapist without sacrificing motherhood, alignment, or joy? In this episode, I'm sitting down with Carly Costello — known as EMDR with Carly — to go behind the scenes of how she built multiple revenue streams while staying committed to her values as a mother. We dig into her journey of growing a thriving insurance-based group practice in West Virginia, expanding into EMDR consultation online, and building a niche Instagram audience that deeply trusts her expertise. We talk about the mindset shifts that helped her go from full time solo therapist to a CEO with five therapists on her team and a global reach through her consulting offers.

We also explore how she strategically uses Instagram — not for viral fame, but for genuine connection — and how networking, simple visibility, and slow growth led her to sell out her first EMDR consultation cohorts for both therapists seeking certification and consultants-in-training. Carly gets real about expanding her vision while expanding her family (yes, she bought her office building while having a newborn!), navigating mom guilt, and trusting that building the business now will create more freedom for her daughter later.

Topics Covered in this Episode:

• 2:09 - How Carly built multiple revenue streams including a thriving group practice + EMDR consultation online

• 4:36 - The mindset and accountability shifts that made major growth possible

• 7:22 - Growing pains & boundaries when suddenly doubling your staff

• 18:47 - Scaling while having a newborn + buying her office building (yes, at the same time)

• 20:42 - The support + structure that keeps big goals moving even when life gets full

If you've been dreaming of diversifying your practice or reaching beyond your state lines, this episode will show you what's possible and what it really looks like behind the scenes. Tune in now, get inspired, and walk away with ideas you can start applying today.

Resources Mentioned:

Find out more about Alma here: helloalma.com/danielle

Take 50% off your first 4 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle

Apply for our New Year Scale Up Mastermind: https://www.theentrepreneurialtherapist.com/scale-up-mastermind

View Carly's Website: www.emdrwithcarly.com

Connect with Carly on IG: https://www.instagram.com/emdrwithcarly

Have you ever wondered what actually goes into showing up for your podcast audience week after week? In this milestone 200th episode, I take you behind the scenes of The Entrepreneurial Therapist Podcast — the lessons, the growth, the messy real-life moments (including recording with my feet in a foot warmer), and what this journey has taught me. I share the mindset that helped me stay committed, why I view this podcast like a high-value service people are paying for, and the exact strategy that has helped the show grow significantly in the last six months.

I'm also answering your raw and honest questions from Instagram — from what niches are thriving right now, to how to navigate the business side of therapy while going through the hardest seasons of your personal life. Whether you're dreaming of launching a podcast or scaling beyond your current capacity, this episode will help you think bigger while protecting your most valuable resource: you.

Topics Covered in this Episode:

• 0:59 - Why this milestone episode is a behind-the-scenes Q&A celebration

• 2:24 - How entrepreneurship creates flexibility for working moms

• 3:44 - The mindset + commitment behind 200 weekly episodes

• 7:28 - Treating your podcast like listeners are paying for it

• 9:49 - Why podcasting feels lonely at first (and when that changes)

• 10:51 - How I structure production so weekly episodes are realistic

• 14:43 - What 7-figure entrepreneurs do differently to protect their energy

• 17:34 - Navigating business during a divorce, grief, or your hardest season

• 21:51 - Niches that are thriving right now — and why they stand out

If this episode inspired you or gave you a peek inside what's possible, the best way to say thanks is to hit follow, leave a review, and share it with another therapist building something bold this year. You showing up here every week is what keeps this show going and I can't wait for the next 200 episodes with you!

Resources Mentioned:

Find out more about Alma here: helloalma.com/danielle

Take 50% off your first 4 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle

Want to learn how therapists can use AI to work smarter—not harder? In this episode, I'm joined by Uriah Guilford, founder of The Productive Therapist, to talk about the five most powerful ways you can use AI to streamline your practice, boost productivity, and prevent burnout.

From writing your clinical notes to creating a virtual business coach, automating admin tasks, and even using AI to answer your phone, Uriah breaks down how to integrate these tools ethically and effectively without losing the human connection that makes therapy so meaningful.

Topics Covered in this Episode:

• 4:17 - The five most practical ways therapists can use AI in private practice

• 7:06 - How AI-written progress notes are saving time (and sanity)

• 11:15 - Building your own "AI business coach" to guide growth and strategy

• 15:32 - Fresh, creative ways to use AI for marketing and content creation

• 19:25 - How to cut admin overload using AI for email and task management

• 23:20 - Meet the AI receptionist: answering calls, booking consults, and more

• 26:32 - Navigating ethics, consent, and client comfort around AI

• 28:53 - The response-time advantage that's helping practices grow faster

Ready to see what AI can do for your practice? Tune in now and learn how to use technology to elevate your therapy practice.

Resources Mentioned:

Want my free AI Guide to Attracting More Clients? Download it here: https://www.theentrepreneurialtherapist.com/guide

Find out more about Alma here: helloalma.com/danielle

Take 50% off your first 4 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle

Connect with Uriah: https://productivetherapist.com/

Productive Therapist YouTube Channel: https://www.youtube.com/@productivetherapist

Listen to The Productive Therapist Podcast: https://pod.co/the-productive-therapist-podcast