The Duct Tape Marketing Podcast Podcast Por John Jantsch arte de portada

The Duct Tape Marketing Podcast

The Duct Tape Marketing Podcast

De: John Jantsch
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Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as marketing strategy, consulting, social media marketing, content marketing, SEO, email marketing, lead generation, business management, entrepreneurship and much more. With over 900 episodes since its inception in 2005, The Duct Tape Marketing podcast is your go-to resource for all things marketing or business growth. Join us each week as we dive into the latest marketing trends and strategies that will help you achieve your business goals. Don't miss out on this opportunity to learn from the best in the business. Tune in to The Duct Tape Marketing podcast and start listening today!© John Jantsch. All rights reserved. Economía Marketing Marketing y Ventas
Episodios
  • Why Goals Fail and How to Change the Odds
    Jan 29 2026

    Most goals do not fail because of a lack of motivation. They fail because people misunderstand the odds. Kyle Austin Young explains why goal setting breaks down, how hidden risks quietly derail progress, and how his probability hacking framework helps leaders and entrepreneurs intentionally improve their chances of success. The conversation explores decision making under uncertainty, resilience, and why thinking about what could go wrong is often the smartest path forward. If you want a more realistic, strategic way to achieve big goals, this episode reframes how success actually works.

    Today we discussed:

    00:00 Why Goals Are About Odds, Not Motivation

    03:22 Thinking Negative to Prevent Failure

    04:06 Probability Hacking and the Success Diagram

    07:39 How to Build a Success Diagram Step by Step

    09:09 Why Averaging Odds Fails Your Goals

    11:55 Failure, Repetition, and Multiple Attempts

    15:38 Advantage, Persistence, and Playing the Odds

    18:26 Edison, Experiments, and True Resilience

    20:05 Why Reverse Engineering Success Is Risky

    21:27 Where to Connect

    Rate, Review, & Follow

    If you liked this episode, please rate and review the show. Let us know what you loved most about the episode.

    Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!

    👉 Get Your Free Prompts: https://dtm.world/freeprompts

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    24 m
  • Marketing Chaos Ends With a Real System
    Jan 28 2026

    Marketing feels chaotic because most businesses are chasing tactics without a system to support them. In this episode, John Jantsch and Sara Nay explain why a marketing operating system brings clarity, accountability, and predictable growth. They walk through how strategy comes first, how campaigns turn strategy into action, and why systems create long-term business value. If marketing feels scattered or hard to measure, this conversation shows how to turn chaos into a repeatable system that actually works.

    Today we discussed:

    00:00 Why Marketing Feels Chaotic in 2025

    02:21 What a Marketing OS Is and Why It Matters

    04:53 Strategy-First Marketing for Small Business

    08:14 Turning Strategy Into Marketing Campaigns

    09:25 SOPs and Workstream Engine for Marketing

    12:54 How AI Fits Into Modern Marketing Systems

    15:24 Scorecards, Metrics and Marketing Dashboards

    17:57 Monthly Momentum Meetings for Marketing Teams

    20:27 Quarterly Optimization for Better Results

    22:33 Agency vs Fractional CMO Service Models

    24:32 Book a Call

    Rate, Review, & Follow

    If you liked this episode, please rate and review the show. Let us know what you loved most about the episode.

    Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!

    👉 Get Your Free Prompts: https://dtm.world/freeprompts

    Más Menos
    26 m
  • Curious Leaders Build Stronger, Smarter Teams
    Jan 22 2026

    Curiosity is not a soft skill. It is one of the strongest predictors of leadership performance and team success. In this episode, John Jantsch talks with leadership strategist and researcher Debra Clary about why curious leaders build stronger, smarter teams and how asking better questions drives engagement, trust, and results. They explore how curiosity can be learned, measured, and practiced, especially in high pressure leadership environments. You will learn how bold questions can reshape culture, unlock performance, and help leaders move from giving answers to developing people.

    Today we discussed:

    00:00 Start

    01:51 Improv, Stand-Up, and the Book Journey

    03:18 Curiosity as a Superpower and Its Decline

    04:40 Data Linking Curiosity to Performance

    06:09 From Having Answers to Coaching Teams

    09:28 Curiosity Myths and Key Traits

    10:57 Measuring and Training Curiosity

    12:00 Bold Questions and Team Engagement

    13:18 Case Study: Defining the Real Problem

    16:26 When Curiosity Is Missing at Work

    18:55 Curiosity Habits Leaders Can Use

    20:28 Where to Connect

    Rate, Review, & Follow

    If you liked this episode, please rate and review the show. Let us know what you loved most about the episode.

    Struggling with strategy? Unlock your free AI-powered prompts now and start building a winning strategy today!

    👉 Get Your Free Prompts: https://dtm.world/freeprompts

    Más Menos
    22 m
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This episode is pure gold. It has no dogma, no voodoo, no obscure jargon, just practical advise you can implement.

Great practical advice

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