Most business owners have it a lot easier than we do when it comes to marketing. They have a simple selling cycle that moves in a straight line A>B>C from left to right. They have a wholesaler (A) who sells products to them cheaply as the middleman (B), which they then sell to the end consumers (C) at a profit.

This means they only have to market to one customer: their end buyer.

But as creative real estate entrepreneurs, we have to market to an additional customer first: property sellers. That means unlike most other businesses out there, we are sandwiched by customers on both sides of us, which means our selling cycle is completely different.

It also means that even when we're buyers, we are actually still sellers.

Find out what all of that means for us-- and what our selling cycle actually looks like-- in this episode of the Creative Real Estate Minute.

81 year-old Clara Peller rocketed to fame in early 1984 with one of the nation's all-time favorite commercial catch-phrases: "Where's the beef?"

When it comes to creative real estate investing, you may be wondering something similar when it comes to this podcast, since I'm not doing some of the things that other real estate podcasters and online group leaders are doing: giving you free copies of their real estate contracts and telling you how to fill in a few blanks to make an instant $10K profit.

Things just don't work that way in real life about 99.5% of the time, because the beef isn't really where you think it is. In fact, doing what these podcasters and group leaders are teaching with barely a surface understanding (if even that) of the transactions you're creating can actually be a very dangerous thing for you, both mentally and financially.

So in this episode, I'll be sharing with you where the real beef is when it comes to creative real estate investing, and how you're already getting lots of it from me in every podcast episode.

In several past episodes I've made mention of 6 core complementary techniques that could complete you as a real estate entrepreneur. But up until now, I haven't explained much as to why that is, or how these particular techniques can be so vitally complementary to one another.

But this episode fleshes that out for you in much more detail, by explaining the basic function of each of these techniques, and how they can work together to equip you to create a profitable transaction with virtually any motivated seller you'll ever meet... regardless of the prevailing or trending market conditions.