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It’s time to talk about something really, truly exciting in credit union land.

How about online/mobile calculators?

Calculators!

Yes, I hear those derive laughs but listen up: on this show you will hear from Tim Pranger at Appli, who has developed calculators that users genuinely like and use. Katie Ullman, vice president of marketing and community at First Source Credit Union in Utica NY, is also on. That’s an institution with around $1 billion in assets. Also on the show is Romanelli, First Source’s digital marketing agency.

What this trio will tell you is that a good calculator can be fun, it can bring in new business to a credit union, and it doesn’t have to be expensive.

Listen up.

Like what you are hearing? Find out how you can help sponsor this podcast here. Very affordable sponsorship packages are available. Email rjmcgarvey@gmail.com

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Find out more about CU2.0 and the digital transformation of credit unions here. It's a journey every credit union needs to take. Pronto

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What do you know about Gen Z?

That just may be the critical question confronting credit unions today and that’s because, age 13 to 29, Gen Z is increasingly the focus of fintechs, neo banks and non banks who all want to grab these consumers.

How can credit unions win in this battle?

On the show is Lee Wetherington, senior director of corporate strategy at Jack Henry, and lately he has been thinking in depth about Gen Z because this generation has entered a prime spending age.

Wetherington believes credit unions in fact have pathways to getting Gen Z as members and he offers a concrete strategy for doing so., He acknowledges this will be a tough fight - the competitors are well funded and focused - but he expresses optimism about the ability of credit unions to win.

Along the way, Wetherington also offers insight into how credit unions can win at AI and how recent developments in crypto banking may turn out to be for the benefit of credit unions.

Listen up.

Like what you are hearing? Find out how you can help sponsor this podcast here. Very affordable sponsorship packages are available. Email rjmcgarvey@gmail.com

And like this podcast on whatever service you use to stream it. That matters.

Find out more about CU2.0 and the digital transformation of credit unions here. It's a journey every credit union needs to take. Pronto

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The CUInsight headline caught my eye: “Why credit unions must step up as financial stabilizers to rebuild consumer confidence.”

The piece was authored by Dave Buerger, CEO of Union Credit and, before that, he was CEO of CuneXus, where he was a co-founder.

At Union Credit the mission is delivering 1-click, perpetual loans to credit union members. 70+ credit unions are Union Credit customers and a key to Union Credit’s business is that it memberizes non members in a very few minutes.

What triggered Buerger’s piece is a consumer confidence survey commissioned by Union Credit that found that consumer confidence is shaky indeed.

Take aways from the survey are: “Only 12.5% feel very confident about their finances. The majority are in the middle with 57% rating themselves a 3 or 4 out of 5…. 54% are feeling cautious, 45% anxious, and 30% overwhelmed.”

No wonder many institutions are experiencing a slowing loan volume.

Buerger believes credit unions can take steps to strengthen consumer confidence,

Buerger wrote in CUInsight: “Consumers are pressing pause, not stop. They’re delaying major financial decisions because they don’t feel safe committing before they understand their options. Yet 36% told us they would still move forward with financing if the offer felt secure and transparent. That gap between hesitation and action is where credit unions have both a responsibility and an opportunity.”

In the show today he elaborates on these thoughts

Buerger is optimistic but realistic as well.

And he firmly believes that Union Credit’s tools can help credit unions improve their loan volumes,

Listen up.

Like what you are hearing? Find out how you can help sponsor this podcast here. Very affordable sponsorship packages are available. Email rjmcgarvey@gmail.com

And like this podcast on whatever service you use to stream it. That matters.

Find out more about CU2.0 and the digital transformation of credit unions here. It's a journey every credit union needs to take. Pronto