So I just got back yesterday after spending a little over two weeks back in my home country of Australia. I am so grateful to run an e-commerce business where I have the flexibility to travel without having to sit in a brick and mortar store and be tied to that forever. Here are some of the things that make owning an Ecommerce Store rock! You ready? Let's Go!

ProAudioEXP.com (my Shopify Store)

Omnisend Automated Email Ecommerce Marketing

https://get.omnisend.com/free-trial-offer

If there's a common refrain from Shopify entrepreneurs, it is that pads are just not for them. I would disagree with that. I know that paid ads and not for you if you just set up an account with no structure and hope that the Google Gods will just magically bring you sales... But it's just not that way. Let's look at a few of the mistakes that can be made and how to turn that around so you can get some decent ROI around here. You ready? Let's go!

ProAudioEXP.com (my Shopify Store)

Omnisend Automated Email Ecommerce Marketing

https://get.omnisend.com/free-trial-offer

Are you clear on all the types of Paid Ads that you can drain your bank account? Did I just say that out loud? I'm just joking, but if you are not clear on all the types of Paid Ads that are out there...they WILL drain your bank account. It doesn't have to be that way. Let's get laser focused on the landscape of Paid Ads and how you can get them to start putting money INTO your bank, rather than out of it. You ready? Let's Go!

ProAudioEXP.com (my Shopify Store)

Omnisend Automated Email Ecommerce Marketing

https://get.omnisend.com/free-trial-offer

We all have to make a living. I sell video courses on my Shopify Store. You sell YOUR stuff on YOUR Shopify Store. But have you stopped to think about what's your why? Why does your store exist? What's your unique selling proposition? If YOU'RE not clear on this...then why should anybody buy from you? Am I being too blunt? Not the first time I've been told that. Let's check your unique why. You ready? Let's go!

ProAudioEXP.com (my Shopify Store)

Omnisend Automated Email Ecommerce Marketing

https://get.omnisend.com/free-trial-offer

So you've sweated over all the copy in your product pages. Dropped in the right SEO keywords. You're feeling pretty happy with how pretty your website's looking. The problem is your customers actually trust strangers more than you. In this episode you'll see the power of reviews… And the truly extraordinary power of automatic reviews. You ready? Let's do this!

ProAudioEXP.com (my Shopify Store)

Omnisend Automated Email Ecommerce Marketing

https://get.omnisend.com/free-trial-offer

Judge.Me Review App

https://judge.me/

My All Reviews Page on my Website

https://proaudioexp.com/pages/reviews

When traditional brick and mortar businesses grow you normally require a large increase in human capital to handle that growth. The beauty of ecommerce is that a significant portion of your business can be automated. And that means that you are largely set up for scalability. Sounds like good news? Let's go!

ProAudioEXP.com (my Shopify Store)

Omnisend Automated Email Ecommerce Marketing

https://get.omnisend.com/free-trial-offer

In this past week, I have become painfully aware that the gap between what I know at this moment in time and what I need to know about paid ads...is kinda wide. In order to move the needle and make a bunch more sales...I gotta learn a truckload of skills. But the good news is...I am...and have always been...a lifelong learner. You too? Let's go!

ProAudioEXP.com (my Shopify Store)

Omnisend Automated Email Ecommerce Marketing

https://get.omnisend.com/free-trial-offer

This week I've been grieving the loss of all the money I've spent with Digital Marketing agencies over the years. Last year...more than 10 thousand dollars down the drain. As a sift through the ashes of a bunch of wasted time and resources, I've vowed to know one paid ad platform REALLY WELL and not start on any other platform until I nail this one down and know it personally. Ready? Let's do this!

ProAudioEXP.com (my Shopify Store)

Omnisend Automated Email Ecommerce Marketing

https://get.omnisend.com/free-trial-offer