Savvy Shopkeeper Retail Podcast  By  cover art

Savvy Shopkeeper Retail Podcast

By: Kathy Cruz
  • Summary

  • Host, Kathy Cruz is a retail store owner and a retail business coach. She knows firsthand that running a retail business, both online and in a brick and mortar has its challenges. Kathy is passionate about teaching independent retailers how to work less, profit more and grow.
    Savvy Shopkeeper 2022
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Episodes
  • 219. Tips for Temporary Store Closings, Both Planned and Unplanned (Free Customer Communication Checklist!
    May 2 2024

    Have you ever decided to shop small, confirmed store’s hours online, driven over to the store…only to find a “sorry, we’re closed” sign hanging on the door?

    That frustration you’ve felt in that moment is NOT what you want to give to your customers in case of a temporary store closing! Communicating with your customers about a store closing, whether planned or unplanned, doesn’t take long—especially when you’ve got a system in place.

    In today’s episode, I’m sharing a customizable Store Closings Communications Checklist so you can create a system for this critical task for your indie retail store. Listen in to learn the key places to update your store hours, how to create a simple system for these updates, and who to delegate this to in case of an emergency.

    For show notes, including how to download your free copy of the Store Closings Communications Checklist, visit www.savvyshopkeeper.com/episode219.

    Kathy Cruz is an Independent Retail Coach who helps store owners work smarter, profit more, and grow their brick and mortar businesses. Connect with Kathy and learn more here:

    Website: Retail Business Coach For Brick & Mortar Store Owners • Savvy Shopkeeper

    Instagram: @savvyshopkeeper
    Mastermind Group: Master Shopkeepers

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    22 mins
  • 218. Impromptu Episode with Personal & Savvy Shopkeeper Updates
    Apr 25 2024

    With Q1 of 2024 behind us, it feels like a good time to share some impromptu Savvy Shopkeeper updates. There have been a lot of changes within my business and personal life, and I’m excited to share them with you!

    Listen in to hear about leaving my retail store behind, finishing my coaching certification, an in-person event you’ll want to save the dates for, a potential paper version of the Savvy Shopkeeper planner, and more.

    For show notes, visit www.savvyshopkeeper.com/episode218.

    Kathy Cruz is an Independent Retail Coach who helps store owners work smarter, profit more, and grow their brick and mortar businesses. Connect with Kathy and learn more here:

    Website: Retail Business Coach For Brick & Mortar Store Owners • Savvy Shopkeeper

    Instagram: @savvyshopkeeper
    Mastermind Group: Master Shopkeepers

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    23 mins
  • 217. The Instagram Ratio No One Talks About + A Helpful Instagram Optimization Checklist for Store Owners
    Apr 18 2024

    Posting on Instagram can feel exhausting and overwhelming, especially as a retail store owner with a million other things on your plate. That’s why I’m sharing a metric for you to track that can make your social media efforts feel worth it—and that no one else is talking about!

    Listen in to learn about this hidden metric, plus get a brand-new free resource to help you audit and optimize your Instagram account. For show notes, visit www.savvyshopkeeper.com/episode217.

    Kathy Cruz is an Independent Retail Coach who helps store owners work smarter, profit more, and grow their brick and mortar businesses. Connect with Kathy and learn more here:

    Website: Retail Business Coach For Brick & Mortar Store Owners • Savvy Shopkeeper

    Instagram: @savvyshopkeeper
    Mastermind Group: Master Shopkeepers

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    19 mins

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Full of valuable information

I continue to be impressed by Kathy's knowledge and her ability to hone in on the needs of brick and mortar owners! Valuable and appreciated information!

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