Savvy Shopkeeper Retail Podcast  By  cover art

Savvy Shopkeeper Retail Podcast

By: Kathy Cruz
  • Summary

  • Host, Kathy Cruz is a retail store owner and a retail business coach. She knows firsthand that running a retail business, both online and in a brick and mortar has its challenges. Kathy is passionate about teaching independent retailers how to work less, profit more and grow.
    Savvy Shopkeeper 2022
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Episodes
  • 221. Managing Vendor Relationships: Friends or Colleagues?
    May 16 2024

    For indie retail store owners who run vendor or consignment-style stores, there’s an extra layer of work on top of running a store: managing vendor relationships.

    Vendors at these stores normally rent a specific booth or section of the store to display their products. And while each vendor is in charge of managing their inventory, cleaning their area, and merchandising their products…

    …the owner of the store sets the boundaries and guidelines that the vendor must follow.

    Is it possible for retail store owners to set clear, fair, and consistent expectations with ALL of their vendors? Absolutely. Is it an easy task? Definitely not. Managing vendor relationships is no small feat.

    Listen in to learn why the fine line between friend and colleague can make running a vendor or consignment-style store challenging, as well as my top tips for setting clear boundaries with your vendors.

    For show notes, visit www.savvyshopkeeper.com/episode221.

    Kathy Cruz is an Independent Retail Coach who helps store owners work smarter, profit more, and grow their brick and mortar businesses. Connect with Kathy and learn more here:

    Website: Retail Business Coach For Brick & Mortar Store Owners • Savvy Shopkeeper

    Instagram: @savvyshopkeeper
    Mastermind Group: Master Shopkeepers

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    22 mins
  • 220. Ways To Encourage Customers to Pay in Cash & Cash Safety Tips
    May 9 2024

    Encouraging your customers to pay in cash is not only great for your business (buh-bye, credit card transaction fees!), but great for your community.

    Accepting cash diversifies payment options, keeps money out of banks’ deep pockets, and gives people without bank accounts access to goods and services. Cash is a win for small businesses and customers alike!

    While taking more cash payments might feel risky for your indie retail business, I promise that the benefits to you and your customers far outweigh the negatives.

    Listen in to learn the facts about accepting cash, how you can encourage customers to pay in cash, and how to keep you and your employees safe when handling cash transactions. For show notes, including links to the resources I’ve mentioned in this episode, visit www.savvyshopkeeper.com/episode220.

    Kathy Cruz is an Independent Retail Coach who helps store owners work smarter, profit more, and grow their brick and mortar businesses. Connect with Kathy and learn more here:

    Website: Retail Business Coach For Brick & Mortar Store Owners • Savvy Shopkeeper

    Instagram: @savvyshopkeeper
    Mastermind Group: Master Shopkeepers

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    24 mins
  • 219. Tips for Temporary Store Closings, Both Planned and Unplanned (Free Customer Communication Checklist!
    May 2 2024

    Have you ever decided to shop small, confirmed store’s hours online, driven over to the store…only to find a “sorry, we’re closed” sign hanging on the door?

    That frustration you’ve felt in that moment is NOT what you want to give to your customers in case of a temporary store closing! Communicating with your customers about a store closing, whether planned or unplanned, doesn’t take long—especially when you’ve got a system in place.

    In today’s episode, I’m sharing a customizable Store Closings Communications Checklist so you can create a system for this critical task for your indie retail store. Listen in to learn the key places to update your store hours, how to create a simple system for these updates, and who to delegate this to in case of an emergency.

    For show notes, including how to download your free copy of the Store Closings Communications Checklist, visit www.savvyshopkeeper.com/episode219.

    Kathy Cruz is an Independent Retail Coach who helps store owners work smarter, profit more, and grow their brick and mortar businesses. Connect with Kathy and learn more here:

    Website: Retail Business Coach For Brick & Mortar Store Owners • Savvy Shopkeeper

    Instagram: @savvyshopkeeper
    Mastermind Group: Master Shopkeepers

    Show more Show less
    22 mins

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Full of valuable information

I continue to be impressed by Kathy's knowledge and her ability to hone in on the needs of brick and mortar owners! Valuable and appreciated information!

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