Sam Altman SCREWS UP ChatGPT Shopping | Plus: Google Product Feed Deep Dive
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Sam Altman SCREWS UP ChatGPT Shopping | Plus: Google Product Feed Deep Dive
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Why did OpenAI quietly kill its shopping feature, and what does it mean for the future of Google Ads? 🚨
In this episode of Growing E-commerce, Mike Ryan and Chris Sharma tackle the reality of the "AI takeover" in paid search. Following Chris's exclusive executive Think Tank with 20 leading CMOs in London, we are cutting through the noise to discuss the 2026 playbook.
First up: The ChatGPT Shopping disaster. We discuss why OpenAI had to walk away from its "thin Google Shopping wrapper" to save its burn rate, and why Google's ad ecosystem dominance is stronger than ever. We also dive into the "Wild West" of agentic commerce, including Amazon's massive legal battle with Perplexity over spoofed traffic and lost ad revenue.
But it's not all drama! The second half of this episode is a pure, actionable deep dive into the future of Google Product Feeds. With AI search queries getting 2.5x longer, we break down exactly how to future-proof your
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