Sales Influence - Why People Buy! Podcast Por Victor Antonio arte de portada

Sales Influence - Why People Buy!

Sales Influence - Why People Buy!

De: Victor Antonio
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I came from the world of selling as an account manager and moved up the ranks to Director of Sales, then VP of International Sales and eventually President of Sales and Marketing. I know what it takes to sell and how to manage and motivate your sales team. I didn't read a book on selling; I LIVED IT! Selling has become tougher! It isn't what it use to be! Show up, do the dog-and-pony and close the deal! Not any more! Today's buyer has changed given access to more information. This means buyers are more informed and more skeptical when it comes to buying. In this podcast, we'll discuss "Finding the Why in How People Buy"! Using the latest studies in consumer behavior and neuromarketing, you'll learn new ways to sell more effectively! Economía Gestión y Liderazgo Liderazgo
Episodios
  • Lower Your Goals - Sales Influence Podcast - SIP 601

    Lower Your Goals - Sales Influence Podcast - SIP 601
    Nov 12 2025
    Goal-Setting Strategy Impact
    1. Women-run companies achieve 99% positive returns over 10 years by setting realistic 90-day sales goals with 95% hit rate and 17% annual growth, while men hit targets only 65% of the time despite 30% growth rate, according to Kevin O'Leary's portfolio analysis across all company sizes.

    2. Realistic goal-setting creates 38% drop in employee turnover and frees up to 11% cash flow in women-run companies, as reduced turnover lowers recruitment and training costs while maintaining consistent operations.
    Employee Motivation Mechanics
    1. Achievable targets provide employees "line of sight" to success, creating culture of winning that motivates pursuit, while unrealistic stretch goals cause disenfranchisement and demotivation when salespeople cannot visualize path to achievement.

    2. Consistent goal achievement builds stable company culture and customer experience as employees stay longer and genuinely believe in targets, versus high-turnover environments where salespeople leave after missing unrealistic quotas.
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    10 m
  • Magic "Why" Question - Sales Influence Podcast - SIP 600

    Magic "Why" Question - Sales Influence Podcast - SIP 600
    Nov 10 2025
    Root Motivation Discovery
    1. The "magic why question" is crucial for uncovering the root motivation behind actions, surpassing surface reasons like making money.
    2. The "five whys technique" used by Toyota involves asking "why" repeatedly until the fifth answer reveals the core issue, aiding in problem-solving.
    Successful Company Strategies
    1. According to Simon Sinek's "Start with Why," successful companies begin with "why they do it" rather than focusing on the what or how.
    Personal Motivation and Clarity
    1. Completing the statement "I just want to be able to..." helps reveal one's true motivation, whether it's business growth, expanding market share, or family support.

    2. Understanding your why provides clarity and direction, determining the what and how needed to achieve goals, especially through challenges.
    Más Menos
    9 m
  • Make More Money - Sales Influence Podcast - SIP 599

    Make More Money - Sales Influence Podcast - SIP 599
    Oct 30 2025
    Financial Strategies
    1. The two levers in family finance are reducing costs and increasing income; once costs hit a minimum survival level, focus shifts to income growth.

    2. Families often overlook the income side of the equation; exploring ways to leverage skill sets or sell items from the garage and closets can generate additional revenue.
    Income Optimization
    1. The Martinez family discovered they were underpaid and, despite fear, successfully transitioned to new jobs with higher pay, validating the strategy of assessing one's market value.

    2. Victor Antonio emphasizes assessing personal skills to determine if one is earning as much as they should, possibly requiring a third-party perspective for clarity.
    Financial Literacy
    1. The first step in improving family financial health is to assess the debt situation and its causes; the second step is enhancing financial IQ to instill urgency for change.
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    11 m
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I've been following Victor for a fee years, off and on. I've had 2 jobs where I'm hired for one thing but quickly get put in positions where I'm having to sell more and more. I always look to Victor's work for help improving my skills and brushing up. selling doesn't come natural to me, and it can be stressful although I do reasonably well with it naturally. Victor's content, both free and his paid Sales Velocity Academy are my analytical dream come true. I like having internal scripts already though out. I like knowing the various conversation paths I'm going to take before I enter into a sales conversation. You have to know where you're going in order to steer the conversation with skill. Victor's content can bring years of experience and knowledge to your fingertips, rapidly expanding your knowledge base from a rookie to the veteran. I was sold 3 years ago, and I'm still sold now. Here's a return customer, satisfied and ready to spend more money on the sales academy. Thanks for your hard work Victor.

Victor Antonio

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very formative and helpful sales tips . practical and effective skills that any one can apply today

love this podcast...quick relevant and valuable

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