S3 #13: Stop Asking for Money, Start Sharing the Vision: The Psychology of Successful Pitching - with Michael C. Clark
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Michael C. Clark used to arrive late to pitch meetings because he was physically ill from nerves. Now he helps founders and nonprofits raise millions. His Personality Pitching methodology transformed him from an introvert who hated pitching into an expert who gets clients ready to pitch successfully in 30 days or less.
In this conversation, Michael shares his journey from film and television pitching to building a business that transforms founders, nonprofit owners, and creatives into pitch masters. His transformation began when he realized that not building relationships was costing him deals. Working with Hollywood mentors, he learned that pitching isn't about performing—it's about owning the room and presenting yourself as a valuable opportunity.
Michael introduces the "two Cs" that separate successful pitches from failed ones: Confidence and Clarity. Founders often get lost in technical details when investors care about vision and execution, and shifting from a performance mindset to an ownership mindset changes everything. Michael teaches introverts to "turn on the switch" when needed, then return to their natural state afterward.
This episode includes powerful success stories, from a founder who went from a 0-11 pitching record to raising $20 million with the same idea—just a different presence. Michael also shares why the same principles apply whether you're seeking investment or donations for your nonprofit.
We explore Michael’s comprehensive 90-day program that covers everything from initial pitch development to role-playing tough questions, creating FAQs in advance, and developing multiple pitch formats (elevator pitch, formal presentation, one-pagers). Michael's insight that successful companies like Facebook, Uber, and Airbnb started with humble pitch decks serves as encouragement for founders who see themselves as "little old startups" when they should be owning the room like the million-dollar companies they envision becoming.
Resources & Links Mentioned- Michael’s site: PersonalityPitching.com
- Book a complimentary Strategy Session with Michael here (mention Manager on a Mission and receive bonus services!)
- Michael on LinkedIn