Rethink Real Estate  By  cover art

Rethink Real Estate

By: Harcourts Auctions
  • Summary

  • Welcome to Rethink Real Estate, a podcast for real estate agents looking to take their business to a new level. On this show, you'll get the latest sales strategies, business insights, and marketing tips to help grow your real estate business. Our expert guests share their insights on everything from negotiations to building a strong personal brand. Whether you're new to the industry or a seasoned pro, there's something for everyone on Rethink Real Estate. Tune in for actionable advice and inspiration to help you succeed in today's world of real estate. #RethinkRealEstate
    Harcourts Auctions
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Episodes
  • Being the Market Differentiator: Lessons Learned from the Startup Sales World with Matt Blethen
    Jun 24 2024

    Join host Ben Brady in today’s episode of Rethink Real Estate, where he sits down with the newest member of the Harcourts Auctions team, Matt Blethen. Coming from a robust background in startup and tech sales, Matt recently made a dynamic shift into the real estate industry, joining Harcourts Auctions as an Auction Associate. In this discussion, Matt shares his unique insights into the transition from tech sales to real estate, focusing on how the skills he developed in his previous role apply to real estate auctions. He talks about his reasons for joining the auction team, the learning curve associated with understanding the real estate market, and how the auction process not only benefits clients but also provides a powerful tool for agents to enhance their own brands. 🎯 Key Episode Highlights: • Matt Blethen's journey from tech sales to real estate auctions. • Insights into the skills transfer from tech to real estate. • The appeal of the auction process for new entrants in the real estate industry. • How auctions can be a strategic move for real estate professionals looking to differentiate themselves and build their brand. 👉 Essential Listening for New and Aspiring Real Estate Professionals: This episode is particularly beneficial for those considering a career in real estate or existing agents looking to understand the advantages of incorporating auctions into their sales strategy. Be sure to like, subscribe, and share your thoughts or questions about transitioning into real estate in the comments section below! 👈 🎥 For more insightful discussions and real estate strategy sessions, check out the Rethink Real Estate playlist: ⁠https://www.youtube.com/playlist?list=PLynsSXgbRaMs-snZG6CHzX1Mxiyy9toMx⁠ 🔗 Connect with Matt Blethen: https://www.linkedin.com/in/matt-blethen-/ 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠Facebook: https://www.facebook.com/Benbradyharcourts⁠ ⁠LinkedIn: https://www.linkedin.com/in/ben-brady-0b223517⁠ ⁠Instagram: https://www.instagram.com/harcourtsauctions⁠ ⁠Facebook: https://www.facebook.com/HarcourtsAuctions⁠ 🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com

    #RethinkRealEstate #BenBrady #MattBlethen #RealEstateAuctions #CareerTransition #SalesStrategy #RealEstateBranding #NewToRealEstate #TechToRealEstate #IndustryInsights

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    23 mins
  • Awkward to Awesome: Overcoming Socially Awkward Moments in Real Estate with Ty Tashiro
    Jun 21 2024

    In this engaging episode of Rethink Real Estate, host Ben Brady is joined by Ty Tashiro, acclaimed author of 'AWKWARD: The Science of Why We're Socially Awkward and Why That's Awesome' and renowned TED speaker. Ty brings his expertise on social awkwardness to the realm of real estate, a field where interpersonal skills are crucial yet often challenging. Ben and Ty explore the nuances of managing social awkwardness not only as real estate agents, who are often mistakenly perceived as extroverts, but also in dealing with clients who are navigating significant life changes. They discuss practical strategies for real estate professionals to improve their interactions and communication, ensuring they can extract vital information and provide top-notch service even when social dynamics become complex. 🎯 Key Episode Highlights: • Understanding the science behind social awkwardness with insights from Ty Tashiro. • Discussion on the common misconceptions about social skills in real estate. • Strategies for real estate agents to handle their own awkward moments effectively. • Tips for managing client relationships when they display introverted or awkward tendencies. 👉 Must-Watch for Real Estate Professionals: Whether you're an extrovert, introvert, or somewhere in between, this episode provides valuable insights into improving your interpersonal skills and navigating complex social interactions in real estate. Be sure to like, subscribe, and share your thoughts or experiences with social awkwardness in the comments section below! 👈 🎥 For more insightful discussions and real estate strategy sessions, check out the Rethink Real Estate playlist: ⁠https://www.youtube.com/playlist?list=PLynsSXgbRaMs-snZG6CHzX1Mxiyy9toMx⁠ 🔗 Connect with Ty Tashiro & his book: https://www.tytashiro.com/ https://www.instagram.com/tytashiro/?hl=en https://www.facebook.com/dr.ty.tashiro/ https://www.linkedin.com/in/tytashiro/ https://www.amazon.com/Awkward-Science-Socially-Thats-Awesome/dp/0062429167/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=&sr= 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠Facebook: https://www.facebook.com/Benbradyharcourts⁠ ⁠LinkedIn: https://www.linkedin.com/in/ben-brady-0b223517⁠ ⁠Instagram: https://www.instagram.com/harcourtsauctions⁠ ⁠Facebook: https://www.facebook.com/HarcourtsAuctions⁠ 🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com #RethinkRealEstate #BenBrady #TyTashiro #SocialAwkwardness #RealEstateSkills #InterpersonalCommunication #RealEstateTraining #ClientRelations #RealEstateSuccess #SocialSkills

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    36 mins
  • Effective Use of Data: Navigating Meta’s Advertising Shifts for Real Estate Agents
    Jun 17 2024

    Join host Ben Brady and Chris Cochran, Marketing Director of Harcourts Auctions, in this episode of Rethink Real Estate as they explore the crucial role of data in today’s targeted marketing landscape. This discussion delves into the strategies for acquiring and utilizing data to effectively target prospective clients through platforms like Meta (Facebook and Instagram) and how these strategies have evolved for real estate professionals. Chris shares insights on the dynamic changes in digital advertising, providing real estate agents with the knowledge they need to adapt and thrive in the digital age. This episode is a must-listen for any real estate professional eager to enhance their online marketing efforts, capture more leads, and nurture them through the sales funnel using sophisticated data-driven approaches. 🎯 Key Episode Highlights: • The importance of data in crafting targeted marketing campaigns. • Techniques for gathering and leveraging client data effectively. • Changes in Meta’s advertising platform and what that means for real estate marketing. • Tips for real estate agents to adapt and succeed in digital marketing. 👉 Essential Viewing for Real Estate Professionals: If you’re looking to improve your digital marketing skills and understand how to better target your advertising efforts, this episode offers a wealth of practical advice. Be sure to like, subscribe, and share your thoughts or questions about using data in real estate marketing in the comments section below! 👈 🎥 For more insightful discussions and real estate strategy sessions, check out the Rethink Real Estate playlist: ⁠https://www.youtube.com/playlist?list=PLynsSXgbRaMs-snZG6CHzX1Mxiyy9toMx⁠ 🔗 Connect with Ben Brady and Harcourts Auctions: ⁠Facebook: https://www.facebook.com/Benbradyharcourts⁠ ⁠LinkedIn: https://www.linkedin.com/in/ben-brady-0b223517⁠ ⁠Instagram: https://www.instagram.com/harcourtsauctions⁠ ⁠Facebook: https://www.facebook.com/HarcourtsAuctions⁠ 🌐 For more information on Harcourts Auctions our non-distressed auction platform feel free to visit https://www.harcourtsauctions.com #digitalmarketing #realestate #realtor #agent #brokerage #rethinkrealestate #realestateagent

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    31 mins

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