In this episode, I share some simple tips to help your therapy practice get recommended by AI. You don’t have to be tech-savvy to implement these! GEO marketing tips for therapists:

Niche down

Don’t have AI write for you

Emphasize one geographic area on your homepage

Create separate services pages

Phrase headers as questions

Highlight your credentials

Use internal links to guide AI

Give a summary at the top of each page

Establish listings on directories

Thank you to Paubox for sponsoring this episode. Paubox makes HIPAA-secure email easy and streamlined. Check them out here:

https://bit.ly/pps_paubox_spotify

*Get $250 off your first year with Paubox with coupon code "SKILLS"

*Bonus Deal:* If you add the Paubox badge to your website you get an extra $100 off your first year - that means you can get your whole first year free if you apply both deals!

Past episodes on niching:

"5 Ways to Find Your Therapy Niche”

https://youtu.be/FU1eHRDwkus

"Develop your Niche in Private Practice”

https://youtu.be/bh6bJRb7iwQ

Article: "AI Content Generation for SEO: Pros, Cons & How to Use It"

https://neilpatel.com/blog/ai-create-content/

LINKS:

*Some links are affiliate links. A percentage of purchases come back to me and help my channel immensely!

👉 FREE Guide: Start a Private Practice in Counseling: https://tinyurl.com/y9ek9en8

👉 All my filming gear: https://kit.co/privatepracticeskills/all-my-gear

This podcast is geared toward therapists of all kinds, including psychologists, MFTs, LPCCs, social workers, and others in the clinical counseling field. Welcome to Private Practice Skills! I’m Dr. Marie Fang, psychologist in private practice. I post videos offering tools I learned the hard way about starting and growing private practice so that you don’t have to.

Website: www.privatepracticeskills.com

YouTube: https://www.youtube.com/c/privatepracticeskills

Instagram: https://www.instagram.com/privatepracticeskills/

This podcast is not intended as professional or legal advice. Be sure to seek the services of a professional if you are in need of them.

It's good to be back! Today I'm sharing my experience of sudden sensorineural hearing loss (SSNHL) a couple of months ago, and the aftermath that's unfolded since.

I know this is a deviation from my usual topics, but I'd love people to be informed in case you or a loved one suddenly loses hearing. Sudden sensorineural hearing loss is considered a medical emergency, but is often missed by medical professionals.

I'll be back to my usual Private Practice Skills antics next week :)

Thank you to Paubox for sponsoring this episode. Paubox makes HIPAA-secure email easy and streamlined. Check them out here:

https://bit.ly/pps_paubox_spotify

*Get $250 off your first year with Paubox with coupon code "SKILLS"

*Bonus Deal:* If you add the Paubox badge to your website you get an extra $100 off your first year - that means you can get your whole first year free if you apply both deals!

Shoutout to my brother, Data Time, for requesting this episode:

https://www.youtube.com/@DataTime27

His channel is like, much cooler than mine :)

Article: "Early and Accurate Diagnosis of Sudden Sensorineural Hearing Loss"

https://pmc.ncbi.nlm.nih.gov/articles/PMC3034434/

Article: "Prednisone withdrawal: Why taper down slowly?"

https://www.mayoclinic.org/diseases-conditions/inflammatory-bowel-disease/expert-answers/prednisone-withdrawal/faq-20057923

Article: “Hyperbaric Oxygen Therapy”

https://www.hopkinsmedicine.org/health/treatment-tests-and-therapies/hyperbaric-oxygen-therapy

Article: "10 Things to Know About Medical Grade HBOT (And Why It’s Different)”

https://www.cns-center.com/blog/10-things-to-know-before-your-medical-hyperbaric-oxygen-session-at-cns

Article: "Ruptured eardrum (perforated eardrum)"

https://www.mayoclinic.org/diseases-conditions/ruptured-eardrum/symptoms-causes/syc-20351879

Article: "Risk Factors for Middle Ear Barotrauma in Patients with Carbon Monoxide Poisoning Undergoing Monoplace Hyperbaric Oxygen Therapy: A Retrospective Cohort Study"

https://www.mdpi.com/2077-0383/14/9/2984

Article: "The Hidden Risks of Hearing Loss"

https://www.hopkinsmedicine.org/health/wellness-and-prevention/the-hidden-risks-of-hearing-loss

Article: "How Hearing Loss Accelerates Cognitive Decline"

https://www.pacificneuroscienceinstitute.org/blog/neuro-conditions-cognitive/understanding-the-link-between-hearing-loss-and-cognitive-decline-key-insights-and-prevention-strategies/

LINKS:

*Some links are affiliate links. A percentage of purchases come back to me and help my channel immensely!

👉 FREE Guide: Start a Private Practice in Counseling: https://tinyurl.com/y9ek9en8

👉 All my filming gear: https://kit.co/privatepracticeskills/all-my-gear

This podcast is geared toward therapists of all kinds, including psychologists, MFTs, LPCCs, social workers, and others in the clinical counseling field. Welcome to Private Practice Skills! I’m Dr. Marie Fang, psychologist in private practice. I post videos offering tools I learned the hard way about starting and growing private practice so that you don’t have to.

Website: www.privatepracticeskills.com

YouTube: https://www.youtube.com/c/privatepracticeskills

Instagram: https://www.instagram.com/privatepracticeskills/

This podcast is not intended as professional or legal advice. Be sure to seek the services of a professional if you are in need of them.

Once I heard the APA cite evidence that an AI therapy chatbot was effective at treating symptoms of depression, generalized anxiety, and disordered eating, I knew I had to give it a try for myself.

I wanted to know if an AI therapist could help me not only with symptom management, but if it could help me discern what path best aligns with my values through a difficult decision I've genuinely been wrestling with.

In this episode, I meet with an AI "digital therapist" for three sessions. Was the AI therapy app able to help me?

APA's Monitor on Psychology Article: "AI, neuroscience, and data are fueling personalized mental health care"

https://www.apa.org/monitor/2026/01-02/trends-personalized-mental-health-care

Prior episode diving into the reported mental health benefits of AI:

https://youtu.be/-BSDsrA19a0

Watch my first session with Ash:

https://youtu.be/A2pE-fjbXw4

LINKS:

*Some links are affiliate links. A percentage of purchases come back to me and help my channel immensely!

👉 FREE Guide: Start a Private Practice in Counseling: https://tinyurl.com/y9ek9en8

👉 All my filming gear: https://kit.co/privatepracticeskills/all-my-gear

This podcast is geared toward therapists of all kinds, including psychologists, MFTs, LPCCs, social workers, and others in the clinical counseling field. Welcome to Private Practice Skills! I’m Dr. Marie Fang, psychologist in private practice. I post videos offering tools I learned the hard way about starting and growing private practice so that you don’t have to.

Website: www.privatepracticeskills.com

YouTube: https://www.youtube.com/c/privatepracticeskills

Instagram: https://www.instagram.com/privatepracticeskills/

This podcast is not intended as professional or legal advice. Be sure to seek the services of a professional if you are in need of them.

Google Business Profile has always been a great tool to market your practice. Most recently, it's apparent that AI will pull directly from Google Business Profile when recommending a therapist to someone.

Sadly, exclusively virtual therapy practices are not allowed to have a Google Business Profile (there are workarounds, but they are not allowed, so I don't cover those in this episode).

But if you have an onlie practice, no need to fret! In this episode, I share a checklist of reasonable, simple tools you can easily use to make sure your virtual therapy practice is showing up online.

Thank you to Paubox for sponsoring this episode. Paubox makes HIPAA-secure email easy and streamlined. Check them out here:

https://bit.ly/pps_paubox_spotify

*Get $250 off your first year with Paubox with coupon code "SKILLS"

*Bonus Deal:* If you add the Paubox badge to your website you get an extra $100 off your first year - that means you can get your whole first year free if you apply both deals!

My prior episode, "My Favorite Marketing Strategies in Private Practice”

https://youtu.be/D2eXmPcpvvI

Course: Website Copy in a Weekend

https://privatepracticeskills.teachable.com/l/pdp/website-copy-in-a-weekend

LINKS:

*Some links are affiliate links. A percentage of purchases come back to me and help my channel immensely!

👉 FREE Guide: Start a Private Practice in Counseling: https://tinyurl.com/y9ek9en8

👉 All my filming gear: https://kit.co/privatepracticeskills/all-my-gear

This podcast is geared toward therapists of all kinds, including psychologists, MFTs, LPCCs, social workers, and others in the clinical counseling field. Welcome to Private Practice Skills! I’m Dr. Marie Fang, psychologist in private practice. I post videos offering tools I learned the hard way about starting and growing private practice so that you don’t have to.

Website: www.privatepracticeskills.com

YouTube: https://www.youtube.com/c/privatepracticeskills

Instagram: https://www.instagram.com/privatepracticeskills/

This podcast is not intended as professional or legal advice. Be sure to seek the services of a professional if you are in need of them.

So many therapists are asking if 2026 is the they year they add another income stream…but is it the right fit for you?

In this episode, I offer some practical questions you can ask to help you see if adding an income stream is right for you. I hope you find this helpful!

Thank you to Paubox for sponsoring this episode. Paubox makes HIPAA-secure email easy and streamlined. Check them out here:

https://bit.ly/pps_paubox_spotify

*Get $250 off your first year with Paubox with coupon code "SKILLS"

*Bonus Deal:* If you add the Paubox badge to your website you get an extra $100 off your first year - that means you can get your whole first year free if you apply both deals!

Past episodes on passive income/additional income streams:

"Passive Income for Therapists: My Honest Advice”

https://youtu.be/TkAkAC_0asc

"Side Hustles for Therapists Q&A”

https://youtu.be/WN0X4Hn_hiY

"Is Building a Side Business Worth it? (& tips for success)”

https://youtu.be/NCSii7hLsp4

"How Much Work it Actually Takes to Make Passive Income”

https://youtu.be/0E7JsC7NI-8

"How I Make Six Figures as a Part-Time Therapist”

https://youtu.be/sF3n7vRnAUY

LINKS:

*Some links are affiliate links. A percentage of purchases come back to me and help my channel immensely!

👉 FREE Guide: Start a Private Practice in Counseling: https://tinyurl.com/y9ek9en8

👉 All my filming gear: https://kit.co/privatepracticeskills/all-my-gear

This podcast is geared toward therapists of all kinds, including psychologists, MFTs, LPCCs, social workers, and others in the clinical counseling field. Welcome to Private Practice Skills! I’m Dr. Marie Fang, psychologist in private practice. I post videos offering tools I learned the hard way about starting and growing private practice so that you don’t have to.

Website: www.privatepracticeskills.com

YouTube: https://www.youtube.com/c/privatepracticeskills

Instagram: https://www.instagram.com/privatepracticeskills/

This podcast is not intended as professional or legal advice. Be sure to seek the services of a professional if you are in need of them.

Today I'm sharing some the marketing strategies that are keeping my therapy practice full in 2026. I hope you find it helpful to hear!

Thank you to Paubox for sponsoring this episode. Paubox makes HIPAA-secure email easy and streamlined. Check them out here:

https://bit.ly/pps_paubox_spotify

*Get $250 off your first year with Paubox with coupon code "SKILLS"

*Bonus Deal:* If you add the Paubox badge to your website you get an extra $100 off your first year - that means you can get your whole first year free if you apply both deals!

LINKS:

*Some links are affiliate links. A percentage of purchases come back to me and help my channel immensely!

👉 FREE Guide: Start a Private Practice in Counseling: https://tinyurl.com/y9ek9en8

👉 All my filming gear: https://kit.co/privatepracticeskills/all-my-gear

This podcast is geared toward therapists of all kinds, including psychologists, MFTs, LPCCs, social workers, and others in the clinical counseling field. Welcome to Private Practice Skills! I’m Dr. Marie Fang, psychologist in private practice. I post videos offering tools I learned the hard way about starting and growing private practice so that you don’t have to.

Website: www.privatepracticeskills.com

YouTube: https://www.youtube.com/c/privatepracticeskills

Instagram: https://www.instagram.com/privatepracticeskills/

This podcast is not intended as professional or legal advice. Be sure to seek the services of a professional if you are in need of them.

Thank you to Paubox for sponsoring this episode. Paubox makes HIPAA-secure email easy and streamlined. Check them out here:

https://bit.ly/pps_paubox_spotify

*Get $250 off your first year with Paubox with coupon code "SKILLS"

*Bonus Deal:* If you add the Paubox badge to your website you get an extra $100 off your first year - that means you can get your whole first year free if you apply both deals!

LINKS:

*Some links are affiliate links. A percentage of purchases come back to me and help my channel immensely!

👉 FREE Guide: Start a Private Practice in Counseling: https://tinyurl.com/y9ek9en8

👉 All my filming gear: https://kit.co/privatepracticeskills/all-my-gear

This podcast is geared toward therapists of all kinds, including psychologists, MFTs, LPCCs, social workers, and others in the clinical counseling field. Welcome to Private Practice Skills! I’m Dr. Marie Fang, psychologist in private practice. I post videos offering tools I learned the hard way about starting and growing private practice so that you don’t have to.

Website: www.privatepracticeskills.com

YouTube: https://www.youtube.com/c/privatepracticeskills

Instagram: https://www.instagram.com/privatepracticeskills/

This podcast is not intended as professional or legal advice. Be sure to seek the services of a professional if you are in need of them.

According to the latest issue of the APA Monitor on Psychology, the top two trending topics for 2026 are about how people are interacting with AI for therapy and for companionship (and yes, some people are marrying their AI companion).

In this episode, we dive into these two APA articles to take a look at the positives and downsides of using AI in these "human-like" interactions.

As always, you can expect a little snarky commentary from me as well :D

Articles Mentioned:

Article: "AI, neuroscience, and data are fueling personalized mental health care”

https://www.apa.org/monitor/2026/01-02/trends-personalized-mental-health-care

Article: "AI chatbots and digital companions are reshaping emotional connection”

https://www.apa.org/monitor/2026/01-02/trends-digital-ai-relationships-emotional-connection

LINKS:

*Some links are affiliate links. A percentage of purchases come back to me and help my channel immensely!

👉 FREE Guide: Start a Private Practice in Counseling: https://tinyurl.com/y9ek9en8

👉 All my filming gear: https://kit.co/privatepracticeskills/all-my-gear

This podcast is geared toward therapists of all kinds, including psychologists, MFTs, LPCCs, social workers, and others in the clinical counseling field. Welcome to Private Practice Skills! I’m Dr. Marie Fang, psychologist in private practice. I post videos offering tools I learned the hard way about starting and growing private practice so that you don’t have to.

Website: www.privatepracticeskills.com

YouTube: https://www.youtube.com/c/privatepracticeskills

Instagram: https://www.instagram.com/privatepracticeskills/

This podcast is not intended as professional or legal advice. Be sure to seek the services of a professional if you are in need of them.