Pitch The Tide – Brenda Saunders: Founder Of Trakr

In this episode of Pitch The Tide, Brenda Saunders shares how Trakr is making inventory simpler for every restaurant that’s still stuck with clipboards and spreadsheets. As the founder and CEO, Brenda built Trakr to solve a universal operational headache: inconsistent, time-consuming, error-prone counts that throw off ordering and create waste. Trakr gives teams a mobile app that lets them count by area, tap or scan items, track movement, and see exactly what’s on the shelves across every location. Built with real operators in mind, Trakr helps restaurants save hours, reduce waste, tighten operations, and finally bring inventory into the modern era.

Interview Takeaways:

• Built for Real Restaurant Life – As a founder who has spent years watching operators struggle with manual inventory, Brenda Saunders created Trakr to replace the clipboard chaos with a mobile solution built for the way restaurants actually work.
• Inventory Made Easy – Trakr simplifies counting with mobile-first tools that let teams tap, scan, and organize by storage area, making the entire process faster, more accurate, and far easier to keep consistent across shifts and locations.
• Visibility That Saves Time and Money – By giving operators clear insight into what they have, where it is, and who counted it, Trakr helps reduce waste, tighten operations, and create a culture of accountability that benefits every part of the business.

Episode Links:

• Brenda Saunders on LinkedIn: https://www.linkedin.com/in/brenda-saunders-7832131a1/?originalSubdomain=ca
• Trakr Online: https://www.trakrsuite.com/
• Cali BBQ Media: https://content.calibbq.media/
• Join Our Next Show: https://betheshow.media/rising-tides/
• Shawn Walchef on LinkedIn: https://www.linkedin.com/in/shawnpwalchef/

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