Not All Business Growth is Good Growth

Courtney De Ronde is a financial decoder. As the CEO of Forge Financial & Management Consulting in West Des Moines, Iowa, she studies the same financial data that owners and comptrollers review, but she uncovers opportunities and risks within the numbers that most business leaders miss.

Additionally, Courtney is the creator of the Simple Scale-Up System, a framework designed to help established businesses grow in a smarter way — increasing revenue and profitability without adding unnecessary complexity.

As Courtney explains, not all growth is good growth. Many companies expand their revenue but find themselves working harder, managing more people, incurring additional expenses, and somehow ending up with the same — or even less — income.

True scaling, she explains, happens when leaders build systems, processes, and teams that allow their companies to grow efficiently and with fewer headaches.

If you're running a company and want to make smarter financial decisions, improve profitability, and scale your organization without burning yourself out, this is one episode you don't want to miss.

Monday Morning Radio is hosted by the father-son duo of Dean and Maxwell Rotbart.

Photo: Courtney De Ronde, Forge Financial & Management Consulting
Posted: March 9, 2026
Monday Morning Run Time: 55:15
Episode: 14.36