MenuLink | Disrupting Third-Party Delivery Fees with 2% Delivery Orders
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Juan Cifuentes from MenuLink joins the Late Night Restaurant Show to discuss how his Toronto-based startup is helping restaurants reclaim revenue by slashing pickup order fees from 15-30% down to just 1%.
In this episode, Juan shares MenuLink's mission to give restaurants ownership over their revenue, explains the simple 5-minute signup process.
We dive into practical tips for restaurants using third-party platforms from proper packaging choices to surprise-and-delight marketing tactics inside delivery bags.
Juan also shares his unconventional journey from philosophy student to telecom manager to restaurant tech disruptor, and why now is the time for the industry to have more options beyond the big platforms.
Plus: Dom gets AI-transformed into a woman wearing slippers, Jay pitches marketing ideas, and the team reminds everyone about Next Food Expo coming to Calgary September 13-14.
Key Topics:
- How MenuLink reduces pickup fees to 1% (and delivery to 2% coming soon)
- Self-enrollment process for restaurants across Canada and the US
- Marketing strategies for delivery orders (packaging, in-bag promotions, handwritten notes)
- The importance of Google Maps optimization for restaurants
Visit menulink.ca to learn more or email juan@menulink.ca