Meeting Svenskt Tenn
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We are honored to welcome Maria Veerasamy, CEO of Svenskt Tenn, and Thommy Bindefeld, Senior Adviser at Svenskt Tenn, to share their insights. Our discussion delves into the rich history of Svenskt Tenn, highlighting its legacy of creativity and excellence. Maria and Thommy provide an in-depth look at the vision and impact of founders Estrid Ericson and Josef Frank.
Founded by Ericson in 1924, Svenskt Tenn brought elegance and functionality to Swedish interiors. Her collaboration with Austrian designer Josef Frank in the 1930s introduced vibrant patterns and a unique blend of modern and classical styles that remain iconic today.
This episode explores how the partnership between Ericson and Frank revolutionized interior design and contributed to the enduring success of Svenskt Tenn. From their bold, colorful textiles to their distinctive furniture designs, we take you through a century of remarkable creativity and innovation.
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