Marketing Agencies Should Own Ad Accounts | Episode 195
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Marketing Agencies Should Own Ad Accounts | Episode 195
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[Cold open (Cody is back from Hawaii) ends at 05:37.]
Most agencies you talk to, as well as the entire internet, will tell you that clients should own their own ad accounts, and you should work inside them.
But what if we told you this is the wrong way to do it? What if we told you that you are opening yourself up to potentially huge insurance and legal issues doing it this way?
Listen to this episode and find out the correct way to protect yourself and your relationships with your clients.
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