Resumen del Editor

The MarTech Podcast ™ tells the stories of world-class marketers who use technology to generate growth and achieve business and career success. In each episode, you’ll hear from an innovative marketer as they walk through their career path and discuss the challenges of their current roles. This podcast will unearth the successes and pitfalls of industry experts, as they share their real-world experiences and teach us the tools, tips, and tricks that they’ve learned along the way.


Episodios
  • Will AI Replace Marketing Jobs by 2028?

    Will AI Replace Marketing Jobs by 2028?
    Jul 30 2025

    Will AI replace marketing jobs by 2028? Nicholas Holland, Head of AI at HubSpot, examines the evolution of AI agents and their impact on marketing automation. He explores how agentic AI is fundamentally changing marketing workflows, team structures, and job functions. Holland also shares insights on staying current with AI developments through content creators like Matthew Berman who balance technical depth with practical business applications.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    5 m
  • Custom AI Agents vs Out-of-the-Box Tools

    Custom AI Agents vs Out-of-the-Box Tools
    Jul 29 2025

    Custom AI agents vs. out-of-the-box tools: which delivers better ROI? Nicholas Holland, Head of AI at HubSpot, shares his expertise on the evolution of AI agents in marketing automation. He recommends starting with pre-built AI tools before attempting custom development, emphasizing the importance of mastering prompt engineering and data integration first. Holland outlines a practical progression path from using AI for basic tasks to implementing complex automated workflows that can transform marketing operations.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    4 m
  • AI Agents for marketing automation

    AI Agents for marketing automation
    Jul 28 2025

    Nicholas, Head of AI at HubSpot discusses AI Agents for marketing automation.

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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    33 m
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