Mabel Frias (AUDIO): CEO and Co-Founder of Beauty & Lifestyle Brand, Luna Magic Beauty Shares Entrepreneurial Wisdom with AW

Entrepreneurship is not for the faint of heart, it's one of the hardest jobs you can choose. It is a journey of learning, mistakes, and exploration while we build the business and life we envision.

CEO and Co-Founder of Luna Magic Beauty, Mabel Frías says 'When we are in alignment with ourselves, that's when the magic happens."

The first time, I saw Mabel was in 2021 when she presented on Shark Tank with her C0-Founder and Co-Founder, Shaira Frias. They walked away from the show with a deal. It was the beginning of their entrepreneurial journey. In Oct 2023, I had the opportunity to meet her personally, at Luna Magic's Mentor event.

Today, they have taken the multi-million dollar brand to new heights. Their products are on the shelves of Target, Walmart, and CVS. Good Morning America, Allure, Telemundo, Cosmopolitan, Refinery 29, Opramagazine.com, People en Espanol, and many other platforms have sent praises. The accomplished entrepreneur has been on panels such as "2021 Royalty Society of Arts - Women Pay It Forward at Work" and received Glossier's Grant Initiative.

She received BA and MA degrees from New York University. The scholar is also a graduate of the UCLA Anderson MBA Riordan Fellowship Program and Executive Education Program at Stanford Graduate School of Business. Her impressive educational background complements her success with a winning track record, creating merchandising strategies for Macy's Nordstrom, Savage X Fenty by Rihanna, and other beauty, fashion, and lifestyle brands.

Mabel is a proud New Yorker who was raised in Uptown Manhattan. She is the daughter of Dominican immigrants and lives in Los Angeles with her daughter.

AW sat down with the powerhouse Latina to discuss motherhood, entrepreneurship, and sacrifices. She even gave us her best tips for success! Learn more about Luna Magic at www.lunamagic.com or www.mabelfrias.com