• Leaders Sport Business Podcast

  • By: Leaders
  • Podcast

Leaders Sport Business Podcast  By  cover art

Leaders Sport Business Podcast

By: Leaders
  • Summary

  • The biggest names in the global business of sport sit down (or stand up) with Leaders Editorial Director, James Emmett, and Content Director, David Cushnan.
    Copyright 2024 Leaders Sport Business Podcast
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Episodes
  • Sport and the big elections; theatrical ‘immersive’ experiences; and agile agency models
    Jun 12 2024

    Leaders' Editorial Director James Emmett and Content Director David Cushnan take an amble through the sports industry week, joined by Seven League and Rematch Founder Richard Ayers.

    They discuss how politics and sport are mixing during the UK General Election campaign, and as French President Emmanuel Macron calls a snap election just weeks before Paris hosts the Olympics.

    It’s a free-flower of a conversation, taking in evolving agency models; what Richard plans to digitally transform next; table tennis and badminton’s incessant rise; how government sports policy is formed, and the impact a future UK sports industry trade body could have; creating live, theatrical ‘immersive’ experiences inside and outside sports venues, and the evaporating barriers between the physical and digital worlds.

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    59 mins
  • North London Forever; Diverse thinking at agencies; Inside Under Armour's Curry Brand
    Jun 5 2024

    Leaders' Content Director David Cushnan is joined by Javan Odegah, for the latest on the Leaders Meet: Diversity Series.

    They reflect on the recent Diversity breakfast hosted at 4se New York, touch on reports Anthony Joshua may be about to buy a stake in his hometown football club, Watford FC, and consider how Arsenal's newly-adopted anthem, North London Forever, has taken hold.

    Then you'll hear a portion of an on-stage conversation from 4se New York, our sports-entertainment-business event, featuring Curry Brand GM Ryan Drew. Drew, talking to Business of Fashion's Dan-Yaw Miller, shares how involved Curry has been in honing the values of the company and his qualities as a pitchman, as well as how the brand is likely to evolve as Curry's playing career winds down.

    The final deadline for Leaders Sports Award entries is Monday 11th June - to find our more and to enter any of the nine refreshed categories, visit leadersinsport.com/LSA.

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    56 mins
  • Leaders in Focus: Andy Anson, CEO, British Olympic Association
    May 30 2024

    Andy Anson is preparing Team GB for a golden summer in Paris. The British Olympic Association CEO is the guest on this month's Leaders in Focus, where he looks ahead to the Olympics; considers the major challenges the Olympic world faces; and discusses whether athletes should be paid directly for winning medals at the Games.

    He reflects on a long and varied career in sports and media: developing his love of brand at Disney; takeovers and working under the Glazers at Manchester United; and working out what went wrong with England’s bid for the 2018 Fifa World Cup, a campaign he fronted.

    Anson also reveals the leadership traits he’s learnt – and the leaders he’s learnt from – along the way, as well as how he dovetails his BOA commitments with his role as Chair of Lancashire County Cricket Club and the advice he has for the next generation of sports CEOs.

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    35 mins

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