LET'S MAKE WAVES with Rana Mouawad - Branding, Marketing, Publicity, Entrepreneurship Podcast Por Rana AlBasri Mouawad arte de portada

LET'S MAKE WAVES with Rana Mouawad - Branding, Marketing, Publicity, Entrepreneurship

LET'S MAKE WAVES with Rana Mouawad - Branding, Marketing, Publicity, Entrepreneurship

De: Rana AlBasri Mouawad
Escúchala gratis

Obtén 3 meses por US$0.99 al mes
Your dose of personal brand, marketing strategy, content marketing, business advice, growth mindset and more. Each episode dives into a business aspect with step-by-step actionable tips, tactics and resources that are designed to help and guide you to find your professional voice, attract interested audience and gain confidence for better business opportunities.©️RanaAlBasriMouawad Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • #65: Build a Business that Reflects your Values (Not just a Money Machine)

    #65: Build a Business that Reflects your Values (Not just a Money Machine)
    Nov 26 2025
    “How do I scale my business without selling-out my values?” It’s a question that comes up constantly in my work with women entrepreneurs – whether they’re launching their first group offer, their tenth digital product, or raising prices on a high-ticket service. The desire to grow is real. So is the fear of losing themselves in the process. In this episode, I’m unpacking what it truly means to build a business that reflects your values, and why purpose and profit aren’t opposites. In This Episode: → Why traditional marketing advice creates a disconnect between your brand and who you actually are → What it looks like when your values show up in your offers, pricing, and client experience → The truth about building profitable businesses with integrity (spoiler: aligned people pay and stay) → Three actionable ways to audit and realign your business right now If you’ve been feeling the tension between wanting to grow and wanting to stay true to yourself, this episode will show you that you don’t have to choose. If you have any questions or want to open a conversation, feel free to connect with me on my website www.RanaMouawad.com, LinkedIn or Instagram. x Rana PS: FREE Resource: YOUR PERSONAL BRAND ON SOCIAL Guide is now available to download! PPS: Stay up-to-date with the latest podcast episodes and other exclusive content by joining our weekly newsletter here! The post #65: Build a Business that Reflects your Values (Not just a Money Machine) first appeared on Rana AlBasri Mouawad.
    Más Menos
    17 m
  • #64: Why Your Marketing Isn’t Working (And How to Fix It) – with Fab Giovanetti

    #64: Why Your Marketing Isn’t Working (And How to Fix It) – with Fab Giovanetti
    Nov 5 2025
    This is a conversation that I think a lot of you are going to find incredibly valuable… especially given what’s happening in the marketing landscape right now. Here’s the reality: in 2025, business owners are struggling with marketing more than ever. Organic social reach has declined dramatically, forcing many to rely on paid advertising just to be seen. AI and MarTech tools are everywhere, but they’ve created a steep learning curve for those of us without dedicated marketing teams. And let’s not forget, consumers are more cautious with their spending, making trust and loyalty harder to secure. Add to that mix the rising costs and budget anxiety, and it’s no wonder marketing feels overwhelming. But here’s what I learned in my conversation with Fab Giovanetti, CEO of Alt Marketing School and a marketer with 15 years of experience: most of us are trying to execute tactics without understanding the fundamentals. We’re posting, emailing, and showing up, but without a solid foundation. We are essentially guessing. And that’s costing us. When marketing is done right, the impact is transformational: Increased sales and revenue through better brand visibility and repeat customers. Enhanced loyalty from memorable campaigns that actually build relationships. A competitive edge that helps you stand out in crowded markets. Informed decision-making backed by data-driven insights. Greater ROI because you’re allocating resources where they’ll have the highest impact. Long-term sustainability because you’re adapting in ways that keep your business relevant. In this week’s episode, Fab breaks down what actually matters when you’re handling your own marketing. Not the trends. Not the shiny tactics. The core principles that make everything else work.. and that directly impact your business growth and lead generation. If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one. Guest Resources: Website: https://altmarketingschool.comInstagram: https://instagram.com/fabgiovanettiLinkedIn: https://www.linkedin.com/in/fabgiovanettiAwareness days: https://altmarketingschool.com/awareness-days-landing/Marketing personality type: https://altmarketingschool.com/quiz/Our favourite tools: https://altmarketingschool.com/tools/ If you have any questions or want to open a conversation, feel free to connect with me on my website www.RanaMouawad.com, LinkedIn or Instagram. x Rana PS: FREE Resource: YOUR PERSONAL BRAND ON SOCIAL Guide is now available to download! PPS: Stay up-to-date with the latest podcast episodes and other exclusive content by joining our weekly newsletter here! The post #64: Why Your Marketing Isn’t Working (And How to Fix It) – with Fab Giovanetti first appeared on Rana AlBasri Mouawad.
    Más Menos
    1 h
  • #63: The Hidden Cost of Playing Small: Why Invisible Entrepreneurs Never Scale

    #63: The Hidden Cost of Playing Small: Why Invisible Entrepreneurs Never Scale
    Oct 1 2025
    What if the biggest threat to scaling your business isn’t your competition… It’s your own fear of being visible? In this crucial episode, we’re confronting the “invisible entrepreneur” mindset. This isn’t about lacking ambition; it’s about brilliant founders who undercharge for their expertise, avoid the spotlight that builds authority, and create incredible value that nobody sees because they’re terrified of being visible. Playing small doesn’t just limit your current opportunities – it actively undermines your market position and guarantees market invisibility. And in today’s economy, invisible businesses don’t scale – they survive, barely. In This Episode, You’ll Discover: The 5 Signs of “Playing Small”: From underpricing your offers to hiding behind generic messaging and waiting for business perfection. The Psychology: Why even successful entrepreneurs fall into the trap of playing small due to fears of being “too much,” market judgment, or even the consequences of success. The Market Reputation Compound Effect: How playing small trains the market to see you as a commodity, trapping you in a self-limiting cycle. The 5 Business Shifts That Change Everything: What happens when you stop, including attracting opportunities instead of chasing them and becoming a market maker. Actionable Strategies to Stop Playing Small (Start Here!): Audit Your Positioning for “Small Language”: Identify generic positioning and minimizing results in your messaging. Own Your Unique Market Position: Clarify what you do that others don’t and lead with that distinct value. Take One Bold Market-Facing Action This Week: Publish that contrarian take, pitch that podcast, or share your methodology publicly. You were meant to take up market space, to solve problems others can’t, to build a business reputation that reflects the full truth of what you’re capable of creating. If you enjoyed this episode, please like and subscribe, share it with your friends, and leave a review. I read every single one. If you have any questions or want to open a conversation, feel free to connect with me on my website www.RanaMouawad.com, LinkedIn or Instagram. x Rana PS: FREE Resource: YOUR PERSONAL BRAND ON SOCIAL Guide is now available to download! PPS: Stay up-to-date with the latest podcast episodes and other exclusive content by joining our weekly newsletter here! The post #63: The Hidden Cost of Playing Small: Why Invisible Entrepreneurs Never Scale first appeared on Rana AlBasri Mouawad.
    Más Menos
    48 m
Todavía no hay opiniones