Kyle Erdman on Winning Customers for Life: Why Warranty Isn't the End

What if we told you that warranty is just the beginning of the customer journey?

In this episode, David sits down with Kyle Erdman, VP of Sales at Foundation, to talk about what it really takes to earn—and keep—a customer for life in today's homebuilding market. Kyle shares game-changing insights from his career at Zillow to Foundation, including how builders can turn touchpoints into trust, digitize the homeowner experience, and make buyers feel genuinely seen, long after the sale.

If you lead a homebuilding team and want to elevate your buyer experience from good to unforgettable, this is your episode.