Jay Van Bavel - Groupthink, Social Identity, and Cult Psychology

Groups!... I did it again. Jay Van Bavel, NYU Associate Professor of Psychology and Neural Science, Director of the Social Identity and Morality Lab, and co-author of The Power Of Us, discusses how our social identities change depending on our environment and context, how the groups we identify with affect our decisions and perception, and the importance of instilling healthy hierarchy in a group to prevent unhealthy leadership. They also discuss how emotionally charged situations can forge shared identities, how cults replace individual identities with group identities, what to do when someone has fallen prey to groupthink, and whether groups are even... good?

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Learn more about Jay's work here! https://www.powerofus.online

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