Jack Appleby's Approach to Narrative-Driven Social Media Content

On today's episode, I spoke with Jack Appleby, who writes Future Social and has been in the social media and marketing space for over a decade.

In this episode, you'll learn:

• How social has changed from 2014 to 2024
• How brands should think about narrative and series content
• The only 2 social media best practices that actually exist

And much more.