In this episode of "It's the Bottom Line That Matters," host Jennifer Glass is joined by Daniel McCraine and Patricia Reszetylo to break down the world of fractional CXOs—those key executive roles filled on a part-time or contract basis. They dive into what the "CXO" title covers, how fractional officers differ from full-time hires, and explore the value and flexibility that fractional leadership can bring to growing businesses. The discussion covers practical scenarios, such as engaging a fractional Chief Financial Officer or Chief Operating Officer, pricing models, and how business needs dictate the right engagement structure.

The trio also debates the difference between consultants, outsourced work, and true fractional officers, highlighting when each makes sense and the benefits of ongoing, embedded strategic support versus one-off projects. Rounding out the episode, they offer candid advice on how business owners can assess their needs, look to industry benchmarks, and avoid common pitfalls when selecting the right fractional leader. If you’re considering adding executive horsepower to your business without the full-time price tag, this episode is packed with insights to guide your decision-making.

Key Takeaways:
Cost-Effective Expertise: Fractional CXOs allow access to high-level leadership (like CFOs, COOs, CMOs, etc.) without the commitment and cost of a full-time executive. You pay for the expertise you need, only when you need it.
Strategic Impact Over Execution: Unlike consultants (who tackle specific projects) or outsourced firms (who execute tasks), a fractional officer becomes part of your leadership team, steering strategy, overseeing divisions, and driving outcomes.
Timing & Fit are Critical: If your business needs hands-on, strategic guidance or is at a scale where leadership bandwidth is stretched, a fractional CXO might be the answer. But always vet candidates carefully—ensure they’re capable of delivering the value and results your business requires.
Curious to learn more or considering if now is the time to bring a fractional officer on board? Tune in or reach out to continue the conversation.
#businessgrowth #leadership #fractionalCXO #strategy #podcastKEYWORDS: fractional CXO, chief marketing officer, chief operations officer, chief revenue officer, chief technology officer, chief financial officer, small business, business success, hiring, salary, fractional officer, outsourcing, consulting, consultant, business coach, business operations, packages, part-time executive, cost savings, business growth, strategic advice, financial advice, accountant, bookkeeping, capital raising, fundraising, pitch deck, business expansion, managerial roles, trust in advisors, business networks

On this episode of It’s the Bottom Line that Matters, hosts Jennifer Glass, Patricia Reszetylo and Daniel McCraine demystify the often-confused world of strategic partnerships, joint ventures, and referral programs. If you’re a business owner wondering what sets these different collaborative relationships apart — or how they might benefit your business — this episode is for you.

The conversation dives into the practical differences between referrals, JVs (joint ventures), and strategic partnerships, using real-world examples like the podcast itself. Daniel sheds light on how informal and formal partnerships function, while Patricia explains the nuances that determine which type of partnership makes sense in various scenarios. From creating new legal entities to simply working together and sharing leads, the team covers the spectrum of collaboration.

Whether you’re just starting out with networking or exploring more formal business arrangements, this episode will help you clarify your options and take actionable steps towards building partnerships that matter. Tune in for valuable insights, a few laughs, and encouragement to get out there and “go get some business!”

Bios

Jennifer Glass is the welcoming and insightful host of “It’s the Bottom Line that Matters” podcast. With a clear vision for fostering business success, she guides each episode’s conversations with thoughtfulness and clarity, especially when untangling concepts that often confuse business owners—like strategic partnerships, joint ventures, and referral relationships. Jennifer’s strength lies in breaking down complex topics and ensuring her co-hosts and guests shine, all while keeping listeners fully engaged and informed.

Patricia Reszetylo brings a practical, collaborative spirit to the podcast. As co-host, she weaves together her understanding of business relationships and the realities of how people and companies work together. Even when technical hiccups arise, Patricia is quick to contribute, offering clear explanations and relatable examples that help demystify the differences between formal and informal partnerships. Her straightforward, no-nonsense approach makes her an invaluable part of the conversation.

Daniel McCraine rounds out the trio as a thoughtful, business-minded co-host. Sometimes recording from the road, Daniel’s flexibility and commitment to the show are evident. He brings real-world perspectives to the table, drawing from his own network and experiences in building mutually beneficial business relationships. Daniel is especially skilled at articulating the essence of strategic partnerships and joint ventures, stressing the importance of working collaboratively and not getting bogged down in technicalities when there’s an opportunity to create something great together.

Together, Jennifer, Patricia, and Daniel create an approachable, knowledgeable team passionate about helping others build stronger business connections.

Keywords - strategic partnerships, referrals, joint ventures, referral program, business owners, inbound leads, partnership differences, legal entities, relationships, cross referring, new markets, contracts, collaboration, independent contractors, company agreements, informal relationships, business benefits, podcast collaboration, JV for all group, event promotion, market access, new technology, joint company, faculty staff, business opportunities, formal partnerships, informal agreements, lead generation, marketing campaigns, business networking

In this episode of "It's the Bottom Line That Matters," hosts Jennifer Glass, Daniel McCraine, and Patricia Reszetylo dive into real-life wipeouts in exit and succession planning for business owners. The conversation uncovers cautionary tales—from family businesses that falter due to lack of planning, to well-intentioned owners who discover too late that "fair" isn't always "equitable" when it comes to passing the torch. Daniel shares stories highlighting the pitfalls of neglecting conversations with key stakeholders, while Patricia brings personal experience to emphasize the chaos that can erupt when clear communication is missing.

Together, the trio unpacks the essential steps every business owner should take to safeguard their legacy and protect their teams, clients, and families. They stress the importance of talking openly with family members, identifying all critical stakeholders—including lawyers, accountants, and even insurance agents—and making contingency plans for unexpected events. Listeners walk away with practical advice on how to avoid unintended consequences and ensure a smooth transition, no matter what the future holds.

Keywords: exit planning, business succession, family business, succession planning, business transition, business owner, business stakeholders, business exit, estate planning, passing on a business, generational business, dividing business assets, business legacy, unintended consequences, business partnerships, business mistakes, business continuity, stakeholder communication, business inheritance, selling a business, employee ownership, business planning, business transition planning, family disputes, business structure, financial advisor, insurance agent, legal planning, tax planning, business management, business equity

Key takeaways: Fair isn’t always equitable: Splitting a business evenly between heirs might feel “fair,” but it often leads to conflict and business instability if deeper conversations about roles and desires aren’t had.
Don’t skip the tough conversations: Involving ALL relevant stakeholders—family, key team members, advisors, and even in-laws—can surface issues before they become disasters. Ask tough questions early on.

Plan for the unexpected: Sudden events happen. Make sure successors can access what’s needed: payroll, customer info, bank accounts, and key-person insurance. Prepare as if you won't always be there.

If you’re thinking of the next step for your business, tune in to avoid these common wipeouts—and set your team (and family) up for success. 🚀
#successionplanning #exitstrategy #familybusiness #leadership #thebottomlinethatmatters