Brad Kaplan had never baked a cookie from scratch when he Googled "pumpkin desserts" for Thanksgiving 2018. Six years later, he owns two Lion Cubs Cookies locations in Columbus with a third on the way.

This is the story of how an impulsive kid from Cleveland who became a reluctant civil engineer discovered his true calling through controlled experiments in his kitchen. Brad shares the three jumps every entrepreneur must make, why removing distractions revealed his passion, and the three scoreboards that determine success at every stage of life.

Whether you're considering a career pivot or starting your own business, Brad's journey offers honest insights into what it really takes to build something from scratch.

Geoff Javer is a lifelong friend of Brett's, and in this episode, they sit down to unpack a journey that spans five decades.

From growing up navigating childhood trauma to finding an identity as the "party kid" in high school, Geoff shares how he struggled to fit into the traditional academic box due to dyslexia. A major wake up call in college led to an 18 year career climbing the ranks in the corporate insurance world, where he finally found the validation he had been seeking. Geoff eventually took a massive leap of faith to buy a drive thru convenience store. Twelve years later, he is not just serving a rural community, he is finding deep happiness and connection in the daily grind.

Geoff also opens up about his newfound passion for gardening and photography, proving that it is never too late to try something entirely new and find profound mental healing in the second half of life.

Gabby Goldach is a chiropractor, but she does not approach the body as a broken machine that needs fixing. She views the nervous system as a transmitter of life force, and her practice is designed to help your body remember how to heal itself.

In this conversation, Brett and Gabby trace the full arc. They explore her childhood in Columbus, navigating her parents' divorce at twelve, and the profound realization in Oslo that allowed her to finally reconnect with her father. Gabby shares the story of moving across the world to Norway, Spain, Andorra, and Singapore, and how those experiences shaped her return home to create "the inside space".

They discuss the profound impact of generational trauma, how a mother's nervous system wires her baby in utero, and why true healing requires us to step out of our educated minds and trust our body's innate intelligence. This is a conversation about releasing the narratives that no longer serve you and reclaiming your sovereignty.