What does a Hollywood film producer know about selling $50M luxury homes in Los Angeles? As it turns out — everything.

Adam Brawer spent years producing films alongside Oscar-winning talent before transitioning into luxury real estate. Today, he operates across Pacific Palisades, Malibu, and Brentwood — marketing properties like short films, building a brand people can't ignore, and saging every listing before the open house.

In this episode, you'll learn:

• How to build a reputation that wins listings you never had to pitch

• The "Malibu Sun" fake magazine cover strategy that made Adam a known commodity before he had a single sale in the zip code

• Why storytelling works for every price point — from a $200K home in Oklahoma to a $50M estate in Malibu

• The "From Staged to Saged" philosophy — and how a personal ritual became a trademarked brand

• What to do when a luxury listing stalls: geofencing, international networks, and firing every arrow

• Tony Robbins' "State Before Strategy" principle — and why Adam relies on breathwork and gratitude to generate his best ideas

👉 Connect with Adam Brawer:

Instagram: @adambrawer

YouTube: Adam Brawer Estates LA

Website: adambrawerestates.com

Phone: 310-279-8259

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LinkedIn: https://www.linkedin.com/company/iconsofrealestate/

Instagram: https://www.instagram.com/iconsofrealestate/

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⭐ Produced by Icons of Real Estate → https://iconsofrealestate.com

Is your real estate marketing ready for the AI shift?In this episode, we sit down with Steve Marcinuk, co-founder of KeyCrew Media, who has spent over 15 years analyzing hundreds of millions of articles to understand how information travels online. The old question was, "How do I rank on Google?". The new question that is quietly reshaping the industry is: "How do I get discovered by AI?".Steve explains that AI platforms like ChatGPT and Perplexity are becoming "discovery engines". If you aren't positioning your expertise as a discoverable asset, you risk becoming obsolete in this "SaaS apocalypse".In this interview, you’ll learn:The "Capture, Create, Syndicate" Framework: How to turn one conversation into a month of content.The Passive vs. Active Ingredient: Why your original voice is the only thing AI can't replace.AI Search Optimization: Why third-party media and directories are the new "trust signals" for AI engines.The Future of "Agentic" AI: How AI assistants will soon manage your calendar, email, and lead follow-up.Stop being a content hamster and start building digital authority that AI can't ignore.

Connect with KeyCrew Media: https://keycrew.co/🏠 Icons of Real Estate delivers proven strategies from the world's top producers to help agents, brokers, and investors grow their authority and close more deals.📩 Want to be a guest or sponsor the show? Reach out at https://iconsofrealestate.com/ 📱 Follow Icons of Real Estate:LinkedIn: https://www.linkedin.com/company/iconsofrealestate/ Instagram: https://www.instagram.com/iconsofrealestate/ Facebook: https://www.facebook.com/IconsOfRealEstate

Joe Killinger scaled THREE real estate companies past $5 million in revenue — all within 18 months. In this episode, he breaks down exactly how he did it, and what most agents get dead wrong from day one.

Nearly 90% of agents who jump into commercial real estate flame out fast. Joe explains why — and what separates the ones who build lasting businesses from those just chasing the next deal. From cold calling strategies that still dominate outbound, to using AI to fast-track authority as a new agent, this conversation is packed with real-world systems and frameworks you can implement immediately.

In this episode:

• Why 90% of CRE agents fail — and how to be in the 10%

• The cold calling truth: why it's still the #1 outbound strategy in commercial real estate

• How AI is transforming real estate lead generation for the next generation of agents

• Building a business vs. chasing leads — the mindset shift that changes everything

• Joe's "first 90 days" blueprint for new commercial agents

• How to scale multiple companies with the right team and interconnected systems

• Authentic content creation: what actually builds trust on YouTube, LinkedIn, and Instagram

Free Resource from Joe: Download his "Your First 90 Days in Commercial Real Estate" guide at joekillinger.co

Connect with Joe: @joekillinger on all platforms

🏠 Icons of Real Estate delivers proven strategies from the world's top producers to help agents, brokers, and investors grow their authority and close more deals.

📩 Want to be a guest or sponsor the show? Reach out at https://iconsofrealestate.com/

📱 Follow Icons of Real Estate:

LinkedIn: https://www.linkedin.com/company/iconsofrealestate/

Instagram: https://www.instagram.com/iconsofrealestate/
Facebook: https://www.facebook.com/IconsOfRealEstate