Feeling stuck between representing your client and not looking crazy with the co-op agent? This episode is for you.

We’re hearing from a lot of y’all lately that you are feeling lost when it comes to presenting low offers, rough repair requests, and those fun times when your clients want you to ask for things that make zero sense. If you are nodding your head; you’re not alone.

In today’s chat, we’re diving deep into the art of negotiating, communicating clearly, and most importantly, setting and managing client expectations in this shifting market. Whether it’s an offer you're embarrassed to present, a buyer asking for $15k in closing costs, or a seller who thinks their 90s carpet is just fine—this episode is packed with real stories, actual scripts, and mindset shifts that will help you show up with confidence.

We’re not here to sugarcoat. We’re here to help you keep your professionalism intact, even when your clients are testing your patience.

In this episode, we’ll cover:

• What your fiduciary duty actually means (and why it matters)
  
  

• How to present lowball offers without cringing
  
  

• What to say when a client’s expectations are unrealistic
  
  

• When (and how) to push back while still representing your client
  
  

• Why “I think” needs to leave your vocabulary
  
  

• Real stories of negotiation wins and losses
  
  

• How to use market data as your superpower
  
  

• The secret to staying calm and confident, even when a builder tells you they hope to never work with you again
  
  

If you’ve ever worried about what other agents think of you, or if you’ve felt torn between doing what your client wants and what you know is right, this is your pep talk.

Products, People & Previous Episodes Mentioned:

• Book: Never Split the Difference by Chris Voss
  
  

• Hustle Humbly Email Templates: https://hustlehumblypodcast.com/emailtemplates
  
  

• Join the Community: https://hustlehumblypodcast.com/membership
  
  

1. “You’re not just a messenger. You’re their agent. That means you have to offer advice.” – Katy
   
   

2. “Just because a client asks for the moon doesn’t mean you have to present it without question.” – Alissa
   
   

3. “Professionalism always wins, even when you're delivering bad news.” – Katy
   
   

4. “Data gives you confidence. Use it to lead the conversation instead of saying ‘I think.’” – Alissa
   
   

“You can present a ridiculous offer and still be professional about it.” – Katy

Leave us a review at ratethispodcast.com/hustlehumbly

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Email Templates 101: emailtemplates101.com

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Agent Systems 101: agentsystems101.com

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Submit your topic ideas and toasts to team@hustlehumblypodcast.com

Music:

Straight A’s by Conner Price

The Good Life by Summer Kennedy

Can you really be yourself online and still be seen as a professional? Before you scrub your personal life off the internet as part of your real estate initiation, listen in as we tackle one of the most common (and most paralyzing) social media questions: Should I have two accounts—one for business and one for personal?

This isn’t just a tech question. It’s a mindset one. We’ve seen so many agents struggle with how much of their real life to share. Should you talk about your hobbies? Even if it’s super niche? Surely people don’t want to hear about my obsession with whale watching and real estate in the same place. (Or, do they?)

In this chat, we go deep into:

• Why being relatable actually helps your business
  
  

• How your vibe really does attract your tribe
  
  

• The pros and cons of multiple social accounts
  
  

• Tips on account types (creator, personal, or business?) and how they affect your reach
  
  

• Why your follower count isn’t the goal anymore
  
  

• How to mix business and life without losing either
  
  

• The mindset blocks keeping you from showing up
  
  

• And what really matters when it comes to social media success (hint: it’s not the algorithm)
  
  

Plus, we share personal stories about social media weirdos (yep, creepy guitars and all), burnout, taking a break from the scroll, and how to stay sane while still showing up online.

If you’ve ever worried that people will think you’re not “professional enough” for having a personality online—or you’ve found yourself spiraling about whether to blur your kids’ faces—this one is for you.

Products, People & Previous Episodes Mentioned:

• Modern Agent Marketing Girls Podcast Episode 9: Should You Have Two Accounts?
  
  

• Chelsea Petersen (past guest eps #123, 91, 12) & CEO of Modern Agent Social Club(You can always use code HUSTLEHUMBLY to get a $50 discount when you join!)
  
  

• Shannon McKinstrie’s (past guest ep #274) “Good Content” Podcast
  
  

• Hustle Humbly episode #308 with Tori Sprakel on branding
  
  

Leave us a review at ratethispodcast.com/hustlehumbly

Get your FREE Database Template

Email Templates 101: emailtemplates101.com

Build Your Own Business 101: hustlehumblypodcast.com/byob

Agent Systems 101: agentsystems101.com

All Resources: hustlehumblypodcast.com

Submit your topic ideas and toasts to team@hustlehumblypodcast.com

Music:

Straight A’s by Conner Price

The Good Life by Summer Kennedy

1. "You're not a business and then a person separately. You're a person who runs a business." — Alissa
   
   

2. "It’s not a content problem—it’s a mindset problem." — Katy
   
   

3. "People aren’t on Instagram to shop for houses. They’re there to connect, be entertained, and feel inspired." — Alissa
   
   

4. "If you're forcing yourself to post just to post, you're going to burn out—and no one will notice if you take a break." — Alissa
   
   

"The more relatable you are, the more people want to support you." — Katy

You’re standing in an open house, sweating in a blazer, and someone asks how many HVAC units are in the home. Cue the internal panic.

In this episode, we’re diving into one of the most relatable questions we’ve ever received: How much do I actually need to know about houses to be a good Realtor? Spoiler alert: more than “I’ll find out for you” on repeat, but less than a licensed contractor.

Whether you're brand new or years in, this episode will help you figure out where the gaps are in your knowledge, how to fill them, and what your clients really expect from you.

We share our own early embarrassments (looking at you, open house meltdown), what we’ve learned along the way, and how we approach showing prep, including how much we know before we ever step foot in the door.

We’ll talk about:

• What to say when you don’t know the answer
  
  

• The key home systems and materials every Realtor should understand
  
  

• How we research and prep for showings and inspections
  
  

• The most efficient ways to learn about houses on the job
  
  

• What we do and don’t memorize before a showing
  
  

• Why attending inspections is better than reading reports
  
  

This episode is full of practical advice, permission to not know everything, and a little pep talk to go learn your product. Because you can’t sell what you don’t understand.

Take one hour this week and walk through a vacant home or attend an inspection. Ask questions. Learn what you don’t know. It’ll pay off in client confidence and better service.

1. “You can’t sell what you don’t understand.” —Katy
   
   

2. “It’s not about knowing everything. It’s about knowing where to find the answer.” —Alissa
   
   

3. “If you keep saying ‘I’ll find out,’ eventually clients will wonder what exactly you do know.” —Katy
   
   

4. “You’re not the inspector, but you are supposed to be an informed professional.” —Alissa
   
   

“Knowing your product builds confidence. And confidence builds trust.” —Katy

Leave us a review at ratethispodcast.com/hustlehumbly

Get your FREE Database Template

Email Templates 101: emailtemplates101.com

Build Your Own Business 101: hustlehumblypodcast.com/byob

Agent Systems 101: agentsystems101.com

All Resources: hustlehumblypodcast.com

Submit your topic ideas and toasts to team@hustlehumblypodcast.com

Music:

Straight A’s by Conner Price

The Good Life by Summer Kennedy