How to Use Your “Favorite Number” to Increase Sales & Cash Flow | Confidence Challenge

Most people think income problems are work ethic problems.

They’re not.

In this episode of Confidence Challenge, we break down the Cash Flow Layer of Confidence — where pricing, negotiation, environment, and money psychology collide.

Inside this episode:

• Why low income is usually a confidence environment problem

• The “Favorite Number Formula” for pricing and negotiations

• How to structure offers around capacity instead of proximity

• How to increase cash flow without increasing stress

• Why saving more can equal making more

• Monthly vs annual allocation strategy

• How to audit your personal and professional finances

• Why investing first changes your income psychology

Confidence affects:

– How much you charge

– How many clients you take

– How you negotiate

– How you save

– How you allocate expenses

If you want to increase your income, close more sales, and operate from power instead of pressure — this is the layer that matters.

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