How to Build a Culture People Actually Believe In

What does it really take to build a workplace culture people actually believe in? In this episode of the All Inclusive Podcast, I sit down with Adiat Baker, Global Inclusion and Social Impact Strategist at Mintel, to uncover why so many workplace culture commitments have failed—and how leaders can turn those promises into something real.

Together, we explore the common pitfalls that make culture feel like a buzzword, the power of aligning inclusion with business strategy, and the critical role of language, leadership, and consistency in creating trust. Adiat also shares how she’s helping Mintel weave inclusion into the DNA of the business, making it more than just a statement on a slide deck.

If you want to move past empty pledges and start building a workplace your people can truly believe in, this conversation is for you. 🤝 Connect with Adiat Baker on LinkedIn: https://www.linkedin.com/in/adiat-baker-69b4858/

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👩🏾 Follow Natasha on LinkedIn: https://www.linkedin.com/in/natasha-rainey-

Episode Highlights

00:00 – Introduction 01:05 – Adiat Baker’s path to Mintel and inclusion work 04:20 – Why 2020 commitments didn’t last 08:40 – Embedding inclusion into the heart of the business 14:15 – Overcoming resistance and getting leadership buy-in 19:35 – The power of language and communication in culture 25:10 – Lessons for leaders building culture that lasts