How intentional growth leads to a sustainable business with Sean Freedman

“You need to have an unwavering belief in yourself and what you're doing that doesn't come from outside sources or validation.”

In this installment of Greater than the Sum, we were joined by Sean Freedman, Founder and President of logistics company Freightzy. Host Mark Assini digs into his business journey as a disruptor in the space, with Canada’s first carbon-neutral program for shippers, as well as his original approach to customer experience that you might not expect in logistics.

With the company’s launch coinciding with a major global pandemic, Sean discusses the need to think smarter for success. He gives his insight into the importance of scalable payment processes and cash flow as the cornerstones of expanding the business.

We get Sean’s perspective on technology adoption as he explains why strong integration with Freightzy’s existing Transportation Management System (TMS) is a prerequisite and why people and partners play a crucial part in successful adoption.

The interview is packed with advice for businesses targeting growth, as Sean shines a light on Freightzy’s intentional approach. A unique mix of conservative and quirky, it certainly gives those looking to disrupt mature markets food for thought.

This episode focuses on:

• Taking control of cash flow and payments
• Maintaining business as usual when integrating new technology
• How automation can transform operations
• Advice on sustainable business growth
• The value of strong partners and a professional network

Greater than the Sum is the interview series from Plooto that helps small business owners and operators – and the accountants who serve them – remove the guesswork from their business finances and gain back the time to focus on what really matters.

You can check out Plooto.com for resources, tips, and advice on how to better understand and get control over your cash flow.

Links from the episode:

https://www.freightzy.com/

https://www.freightzy.com/freightzy-merch

Chapter Markers

[0:59] Launching in 2020: Getting off the ground in uncertain times.

[2:51] Addressing emission missions: Carbon offsetting for shippers.

[4:10] Mastering cash flow: Navigating the peaks and valleys of new business finances

[7:47] Ditching manual, outdated payment processes: Building a better customer experience.

[10:21] Integrating new technology: Select the right products and people.

[14:38] Getting rid of bottlenecks: The impact of smooth payment processes.

[17:08] Protect your business: Surround yourself with a good professional network.

[18:41] Cash flow is king: The key to sustainable business growth.

[22:19] Quick fire questions: Automation, AI predictions, and advice.

[24:52] Surprising moments of delight: Injecting fun into a mature industry.