In this episode, CEO of Maslansky + Partners, Michael Maslansky, and President and Partner Lee Carter discuss the challenges businesses face in realigning their Diversity, Equity, and Inclusion (DEI) strategies following recent executive orders from the new administration. With companies grappling to find a balance between adhering to their DEI commitments and navigating external pressures from political entities and advocacy groups, Michael and Lee dive deep into how companies can effectively communicate and implement these changes. Tune in to hear firsthand of how businesses can continue to champion DEI amidst a rapidly shifting landscape.

In this episode, Michael Maslansky and Lee Carter tackle a pressing question for businesses and trade groups: Should they publicly speak out on tariffs, or is silence the smarter move? And if they do want to engage, how should they do it? We explore the risks and rewards of making a statement, the challenge of breaking through public skepticism, and the evolving strategies needed to shape the conversation. Plus, they debate whether traditional corporate messaging still works—or if it’s time for a radically different approach.

Dive into the latest episode of HearSay, where Michael Maslansky, Lee Carter, and Ben Feller serve up a no-holds-barred analysis of the Super Bowl ads—because if there’s one thing we love discussing more than touchdowns, it’s bold messaging!

Did brands play it too safe, or did they hit that sweet spot of emotional resonance we’re all craving—(even if the game itself was lacking)? The crew takes a critical look at the pharma industry’s ads, dissecting Pfizer’s heartfelt strategy and questioning the audacity of the Hims & Hers ad that boldly capitalizes on our skepticism about Big Pharma.

From themes of patriotism and diversity to an oddly low focus on actual products, this episode is packed with sharp insights into how powerful messaging can shatter or strengthen a brand’s image in today’s fast-moving landscape. Tune in for spirited debates that might just change how you think about the ads we all saw!