Grow Your Impact, Income & Influence Podcast Por Steve Werner arte de portada

Grow Your Impact, Income & Influence

Grow Your Impact, Income & Influence

De: Steve Werner
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Are you a coach, author, or influencer driven to make a difference and change the world? This podcast is for you. Both long-form interviews and powerful quick takes providing you with the tools to help you on your mission to grow your Impact Income and InfluenceCopyright 2020 All rights reserved. Economía Gestión y Liderazgo Liderazgo Marketing Marketing y Ventas
Episodios
  • Jeff Wetherhold: Your Team Isn’t Resisting Change—They’re Resisting Confusion

    Jeff Wetherhold: Your Team Isn’t Resisting Change—They’re Resisting Confusion
    May 18 2026
    Why do most organizational change efforts fail? According to change strategist Jeff Wetherhold, it’s not because employees are lazy, resistant, or disengaged. It’s because leaders are trying to solve human problems with technical solutions. In this episode of Grow Your Impact, Income & Influence, Steve Werner sits down with Jeff Wetherhold to unpack why communication—not systems, training, or frameworks—is the real key to organizational transformation. Jeff shares how leaders can create alignment, improve communication, reduce burnout, and help teams embrace change without sacrificing trust or morale. With experience training thousands of professionals across healthcare, education, and public service, Jeff explains why traditional leadership approaches often fail and what modern leaders must do differently to create buy-in and sustainable change. If you manage people, lead teams, or feel frustrated by resistance inside your organization, this episode delivers practical strategies that can transform how your team communicates and performs. In This Episode, You’ll Learn: Why 88% of organizational change efforts failThe biggest communication mistakes leaders makeHow unclear messaging creates resistance and disengagementWhy employees need understanding before trainingThe hidden cost of failed organizational changeWhat “motivational interviewing” is and why it worksHow to create psychological safety inside teamsWhy better conversations create better business outcomesHow leaders can reduce turnover and burnoutThe difference between compliance and genuine buy-inWhy “quiet quitting” often starts with poor communicationHow to identify whether resistance is a systems issue or a people issueThe role confidence and coaching play in successful changeWhy most managers were never taught the skills they actually need Memorable Quotes “Change is first and foremost a communications challenge.” — Jeff Wetherhold “Your team isn’t resisting change. They’re resisting confusion.” — Jeff Wetherhold “Leaders are often taught that half the skills will produce the whole outcome.” — Jeff Wetherhold “Most people are motivatable. Leaders just haven’t learned how to engage that motivation.” — Jeff Wetherhold About Jeff Wetherhold Jeff Wetherhold helps organizations navigate change without losing their humanity in the process. With over 20 years of experience in organizational development, behavioral science, and communication strategy, Jeff works with healthcare systems, universities, nonprofits, and mission-driven organizations to improve leadership communication and team alignment. He is the founder of MI for Health, a consultancy grounded in the belief that better outcomes start with better conversations. Jeff holds a Master’s in Education from Harvard University, is a Prosci Certified Change Practitioner, and serves as faculty with the Institute for Healthcare Improvement. Connect with Jeff Wetherhold Visit Jeff’s website to learn more about his consulting, leadership training, and communication frameworks designed to help organizations navigate change more effectively. Podcast Highlights Why Leaders Fail at Change Management Most organizations focus on processes, systems, and training while ignoring the human side of change. The Real Reason Employees Resist Change People rarely resist change itself. They resist confusion, lack of clarity, and feeling excluded from decisions. Why Communication Matters More Than Training Training solves only one part of organizational change. Without trust, context, and buy-in, training alone fails. How Great Leaders Create Buy-In The best leaders help employees feel seen, heard, and involved in the process rather than dictated to. The Cost of Failed Change Jeff shares how one failed organizational initiative cost a 200-person company over $1.5 million. Motivational Interviewing for Leadership Jeff explains how techniques originally developed for therapists and counselors can dramatically improve workplace communication and leadership effectiveness. Listen If You Want To: Improve team communicationLead organizational change more effectivelyReduce employee resistanceIncrease alignment across departmentsBuild stronger leadership skillsImprove employee engagement and moraleCreate buy-in during transitionsReduce turnover and burnoutDevelop healthier workplace culture
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    32 m
  • Dr. Danny Brassell: The Hidden Reason Audiences Don’t Buy After You Speak

    Dr. Danny Brassell: The Hidden Reason Audiences Don’t Buy After You Speak
    Apr 6 2026

    What makes someone great on stage is not how much they teach. It is how deeply they connect.

    In this episode of Grow Your Impact, Income & Influence, Steve sits down with Dr. Danny Brassell, a speaker, trainer, coach, and author who has spoken to more than 3,500 audiences worldwide. Known as “Jim Carrey with a Ph.D.,” Danny breaks down what actually turns a stage presentation into clients, leads, and lasting impact.

    Danny shares how a devastating financial loss forced him to rebuild from scratch and how speaking became the vehicle that helped him recover, grow, and eventually build a thriving business. Along the way, he learned that audiences do not buy because you overloaded them with information. They buy because they trust you, remember you, and feel something when you speak.

    This conversation is packed with practical speaking strategy for entrepreneurs, coaches, consultants, and anyone who wants to use stages as a client acquisition tool.

    In this episode, we cover:

    • The hidden reason audiences don’t buy after you speak

    • Why teaching more can actually hurt your conversions

    • How to use stories to build trust fast

    • The RAP framework: relatable, authority, and purpose

    • Why your failures connect better than your successes

    • How to get started speaking, even if you do not feel ready

    • Where to find free speaking opportunities that lead to paid ones

    • Why reps matter more than perfection

    • How to turn every talk into a lead-generation asset

    • What makes a speaker look like a high-value professional

    A standout lesson from Danny

    One of the most powerful takeaways from this episode is that audiences rarely remember all the content in the middle of a talk. They remember the beginning, the end, and most of all, how you made them feel. That means your job on stage is not to impress people with everything you know. It is to create trust, connection, and momentum.

    Danny explains that the best speakers do three things quickly:

    • They show they are relatable

    • They demonstrate authority

    • They make their purpose clear

    When that happens, the audience leans in.

    Why this matters for entrepreneurs

    If you are using speaking to grow your business, your presentation is not just a speech. It is a conversion tool. Whether you are speaking on a live stage, at a rotary club, on a podcast, inside a workshop, or at a conference, the goal is the same: help people see themselves in your story, trust your process, and take the next step.

    If you have ever walked off stage and thought, “They loved it, but nobody bought,” this episode will help you understand why.

    About Dr. Danny Brassell

    Dr. Danny Brassell is a highly sought-after speaker, trainer, and coach who has spoken to over 3,500 audiences around the world. He is the author of 21 books, including Leadership Begins with Motivation and Misfits and Crackpots. Danny is also the co-founder of WellCrafted Story, where he helps entrepreneurs and organizations use speaking as a major source of client leads and conversions.

    Free resource from Danny

    Danny is giving listeners a free gift:

    FreeStoryGuide.com

    This free WellCrafted Story blueprint walks you through how to build a story that connects with audiences and converts listeners into paying clients.

    Connect with Dr. Danny Brassell

    • Website: DannyBrassell.com

    • Free Story Guide: FreeStoryGuide.com

    If this episode helped you think differently about speaking, storytelling, or audience connection, share it with another entrepreneur who wants more clients from the stage.
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    41 m
  • 🎧 Lindsay Barnett: Are You the Reason Your Team Keeps Quitting?

    🎧 Lindsay Barnett: Are You the Reason Your Team Keeps Quitting?
    Feb 23 2026
    What you’ll learn in this episode

    If you’ve got a team that feels “off”—turnover, tension, miscommunication, or projects that keep slipping—this conversation will hit home. Workplace culture expert Lindsay Barnett breaks down why culture problems usually aren’t a “them” issue… they’re a leadership clarity issue.

    In this episode, we unpack how leaders accidentally create chaos (even with good intentions), why “being nice” can kill accountability, and how to build a culture where people feel seen, understood, and motivated—without sacrificing performance.

    Key topics we cover

    • Why most team problems start with unclear expectations

    • The leadership trap: managing others the way you want to be managed (and why it backfires)

    • The shift from the Golden Rule to the Platinum Rule (treat people how they want to be treated)

    • How to balance empathy with accountability (so work still gets done)

    • What to do when you have an overbearing boss who keeps piling on tasks

    • How to “negotiate” workload using scope, timeline, quality, or budget tradeoffs

    • Why sustainable performance requires psychological safety + standards

    • A practical team tool: work style assessments to reduce stories, blame, and friction

    • How leaders lose credibility when values are “on the wall” but not modeled

    Memorable moments

    • Steve’s hard-earned leadership lesson: “The common denominator wasn’t them—it was me.”

    • Lindsay’s framing: leaders “create the weather” on a team.

    • The boundary-setting example that changes everything: start small, test assumptions, and build courage with reps.

    Action steps you can try this week

    1. Clarify one expectation you’ve assumed your team “should already know.” Write it down, then say it out loud.

    2. Use this phrase in your next tough conversation:

      “Are you open to negotiating?”

    3. Before reacting, replace your story with curiosity:

      “Help me understand what you’re optimizing for.”

    4. If you lead a team, pick one value/behavior you’ll model consistently for 30 days (no exceptions).

    About Lindsay Barnett

    Over the past two decades, Lindsay Barnett has helped transform workplace cultures, leaders, teams, and individuals across Fortune 500 companies and high-growth startups. After becoming “corporate crispy,” she founded Barnett Coaching, a boutique coaching and consulting firm focused on helping people and organizations thrive. She’s also the author of Working Hell to Working Well: Making Your Company Work For You.

    If you enjoyed this episode…

    You can find Lindsay's resources in the links below:

    • Book: Working Hell to Working Well: Making Your Company Work For You — Lindsay Barnett
    • Connect with Lindsay on LinkedIn
    • Learn more at Barnett Coaching - www.barnettcoaching.com

    If you’re building a team (or surviving one), share this with a founder or manager who cares about performance and people. And don’t forget to subscribe to Grow Your Impact, Income & Influence for more conversations that help you scale impact without burning out.
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    33 m
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